CHHR-FM (104.3 FM) is a radio station licensed to Vancouver, British Columbia, Canada and serving the Metro Vancouver area. The station is owned and operated by Astral Media, and currently broadcasts an adult album alternative music format as "Shore 104.3."
CHHR-FM was licensed by the Canadian Radio-television and Telecommunications Commission on May 30, 2008.[1] The station started test transmissions at 104.1 MHz on June 1, 2009, and officially commenced broadcasting on July 1, 2009, under the ownership of Shore Media Group. On January 14, 2010, CHHR changed frequency to 104.3 MHz in a swap with Bellingham, Washington's KAFE,[2] a move to reduce interference between KAFE and Covington, Washington-based KMCQ (104.5 FM).[3]
In 2011, Astral Media proposed the takeover of CHHR from Shore Media Group, a proposal initially rejected by the CRTC. Astral would try again and announced a new planned purchase of CHHR on December 19, 2011, with a purchase price of $13.4 million.[4] Astral's purchase was completed in February 2012.[5] Since Astral's takeover, the dismissal of CHHR's on-air staff and reservation of web domain names have led to speculation that the station will change formats.[6] As of February 2012, the CHHR website displays only a message stating that "We’re making changes to make Shore FM a better radio station. We appreciate your patience. For now, we’re playing even more of your favourite Shore music..." along with an invitation for listeners to submit suggestions or ideas.
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1. Station has not begun broadcasting as of November 2009
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A+ Reward Program • Astral Digital • Astral Mix • Astral Out-of-Home • Astral RadioPlus • Astral TVPlus • Palmares.ca
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