Cabela's
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| Type | Public |
|---|---|
| Traded as | NYSE: CAB |
| Industry | Retail |
| Founded | Chappell, Nebraska, U.S. (1961) |
| Founder(s) | Dick Cabela Jim Cabela |
| Headquarters | Sidney, Nebraska |
| Number of locations | 35 stores (2011) |
| Key people | Dick Cabela (Co-founder, Chairman) Jim Cabela (Co-founder, Vice Chairman) Thomas Millner (CEO) Brian Linneman (Chief operating officer - COO) Patrick Snyder(Senior Vice President of Merchandising and Marketing) Ralph Castner(Chief Financial Officer - CFO) |
| Products | Hunting, fishing, and outdoor merchandise |
| Revenue |  US$2.7 billion (2010) |
| Operating income | US$186.8 million (2010) |
| Net income | US$112.1 million (2010) |
| Employees | 13,700 (2007) |
| Website | www.Cabelas.com |
Cabela's is a direct marketer and specialty retailer of hunting, fishing, camping and related outdoor recreation merchandise, based in Sidney, Nebraska. It also has "Trophy Properties LLC (a real estate market), "Outdoor Adventures" (hunting and fishing trips), the "Gun Library" (for buying and selling new and used firearms), and World's Foremost Bank (the issuer of Cabela's Club Visa credit cards). Its direct marketing operation is one of the largest in the United States. The company was founded by Richard N. Cabela in 1961 and went public in 2004, with that fiscal year's revenue reaching $1.56 billion, a 50% growth since 2001.
Cabela's mail-order catalogs are shipped to 41 states and 120 countries. More than 120 million catalogs were mailed in its first year as a public company.
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[edit] Retail stores
Cabela's has a distinctive look to their retail operations, a look which turns them into tourist attractions as well as retail stores. The stores are more like cavernous showrooms, bringing the outdoors inside. They feature museum-quality displays of taxidermied wildlife, large aquariums, indoor mountains, and archery ranges. The success of the format is illustrated by the company's Kansas City, Kansas store at over 180,000 square feet (17,000 m2), which attracted more than four million customer visits in one year. Currently, the largest Cabela's retail facility is in Hamburg, Pennsylvania, with more than 250,000 square feet (23,000 m2) of floor space.
In 2007, Cabela's purchased family owned S.I.R. Warehouse Sports Store in Winnipeg, Manitoba. The Winnipeg location serves as the Canadian headquarters.[1] The company had intended to be a part of the 1,400,000-square-foot (130,000 m2) Lac-Mirabel project near Montreal, which was to include 220,000 square feet (20,000 m2) of retail space, and was planned to open in 2008.[2] But instead, rival chain Bass Pro Shops became one of the mall anchors.[3] In 2011 Cabela's is opening a 70,000-square-foot (6,500 m2) store in Edmonton, Alberta and a 50,000-square-foot (4,600 m2) store in Saskatoon, Saskatchewan.
The 85,000-square-foot (7,900 m2)[4] store just off Interstate 80 on the southern edge of Sidney, Nebraska illustrates some of the elements. The grounds include a 3½ acre pond and two bronze double-life-size bull elk on one side of the building. Inside, moss rock pillars hold trophy elks of huge proportions. A 27-foot (8 m)-tall replica of a mountain is framed in a 48-foot (15 m) mural of blue sky. The mountain is covered with 40 lifelike game trophies and features a waterfall that splits at the base into two ponds. Suspended in the air between the entryway and the mountain is a flock of taxidermic Canada geese.
Other attractions in their retail showrooms include a restaurant, a gun library, where one can see examples of the gunmaker's art, and a travel service, where customers can plan trips to anywhere in the world. The Boise, Idaho location is home to a museum dedicated to Elmer Keith.[5] The Cabela's in Maine has an amusement park style shooting gallery, featuring both handguns and rifles.
[edit] Television
Cabela's has produced several television series, which are called Cabela's Outfitter Journal, and Cabela's Memories in the Field. They broadcast on WildTV and The Outdoor Channel and available for download at MoboVivo.
[edit] Games
Cabela's has produced several video games for many video game platforms, including Cabela's Big Game Hunts, Cabela's Dangerous Hunts 1 & 2, Cabela's African Safari, Cabela's Outdoor Adventures and more. All these games feature life-like hunting experiences and features.
[edit] See also
[edit] References
- ^ CBC (2007-08-16). "U.S. firm buys longtime Winnipeg outfitter Canada". CBC News. http://www.cbc.ca/canada/manitoba/story/2007/08/16/cabelas-sir.html. Retrieved 2007-08-16.
- ^ Cabela's Montreal store Press Release Cabelas.com
- ^ Lac Mirabel press release
- ^ Cabelas.com
- ^ Huntington, Roy (2008). "Elmer Keith museum is open! Cabela's in Boise, new home". American Handgunner 29 (3): 127.
[edit] External links
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Wikimedia Commons has media related to: Cabela's |
