Caltex
Caltex is a petroleum brand name of Chevron Corporation used in more than 60 countries in the Asia-Pacific region, the Middle East, and southern Africa.
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[edit] History
Caltex began in 1936 as the California Texas Oil Company, a joint venture between the Texas Company (later named Texaco) and Standard Oil of California (later named Chevron) to market oil from newly gained concessions in Saudi Arabia. It was renamed Caltex Petroleum Corporation in 1968. The two parent companies merged in 2001 to form ChevronTexaco (renamed Chevron in 2005) and Caltex remains one of its major international brand names.
[edit] Australia
Caltex Australia (ASX: CTX) is 50% owned by Chevron, and 50% by Australian shareholders.
Julian Segal has been the Chief Executive Officer CEO of Caltex Australia since July 2009.[1]
Caltex took over the Australian companies Golden Fleece in 1981 and Ampol in 1995.
On 27 May 2009 Caltex announced a proposal to acquire 302 Mobil and Mobil Quix service stations in Sydney, Melbourne, Brisbane and Adelaide, subject to approval of the Australian Competition and Consumer Commission.[2] The ACCC subsequently opposed the takeover on the grounds that the acquisition could result in diminished competition. Caltex subsequently abandoned the acquisition, with Mobil entering into an agreement to sell the same sites to 7-Eleven Australia.[3]
Caltex operates the largest oil company retail network in Australia, however the supermarkets Woolworths and Coles have a larger market share than any of the oil companies operating in Australia.
[edit] Fuels
Petrol
- Regular Unleaded (91 octane unleaded petrol)
- Bio E10 Unleaded (unleaded petrol with up to 10% ethanol)
- Bio E-Flex (unleaded petrol with up to 85% ethanol)
- Vortex 95 (95 octane premium unleaded petrol)
- Vortex 98 (98 octane premium unleaded petrol)
Most sites stock all of these products, however Bio E10 Unleaded is the least common and Regular Unleaded the most common. Bio E-Flex is stocked in approximately 30 sites on the eastern seaboard.
Diesel
- Diesel
- New Generation Diesel (up to 3% biodiesel)
- Vortex Diesel (premium diesel)
Each site only sells one of these 3 products.
Autogas
Autogas is available at selected sites.
[edit] Lubricants and motor oil
Caltex sells Delo, Havoline, and Revtex brands of motor oil.
[edit] Convenience stores
Caltex branded sites can have any of the following types of convenience stores.
Star Mart: A large store containing a bakery, coffee and hot food as well as convenience items and an ATM. Toilets are usually located inside. Usually open 24 hours.
Star Shop: A smaller store with just convenience items and packaged foods and limited operating hours.
Woolworths: Sites that accept the 4 cpl discount offer from Woolworths. Shops are branded as Woolworths. Most are the same as a Star Mart, but some are the size of a Star Shop.
[edit] Woolworths joint venture
In 2003 Caltex Australia entered into a joint venture agreement with large supermarket retailer Woolworths Limited,[4] to counter the launch of a similar fuel discount offer launched by rival Coles Group. Woolworths' existing "Plus Petrol" service stations received Caltex branding and, similarly, Caltex service stations received Woolworths branding—the joint venture outlets became Caltex Woolworths. However this was the case only with certain Caltex service stations close to Woolworths supermarkets and many remain unassociated with the fuel discount offer. In Victoria, Woolworths Supermarkets are known as Safeway and Caltex Woolworths trades under the Caltex Safeway brand.
[edit] Korea
In Korea, Chevron has operated under the brand name GS Caltex since 1967.
[edit] South Africa
A quarter of Caltex's service stations are located in South Africa making it one of the country's top five petroleum brands. As a subsidiary of Chevron it also indirectly owns a refinery in Milnerton, Cape Town which has a production capacity of 100,000 barrels per day and produces a range of petrochemical products which include petrol, diesel, jet fuel, liquefied petroleum gas, fuel oil and paving asphalt. The company also has a lubricants manufacturing plant and laboratory in Durban.[5]
Caltex has received frequent criticism[6] for its operations in South Africa during the Apartheid era.
[edit] Taiwan
Some Asian operations are run by Caltex (Asia) Limited, based in Taipei.[7]
[edit] References
- ^ AFX-News: Caltex Australia poaches Incitec Pivot CEO
- ^ The Australian
- ^ "Julian Segal says Caltex to maintain strategy". The Australian. http://www.theaustralian.com.au/business/industry-sectors/julian-segal-says-caltex-to-maintain-strategy-as-accc-opposes-mobil-bid/story-e6frg9h6-1225806209943.2009-02-12
- ^ "Woolworths and Caltex Work Together in Petrol" (Press release). Woolworths Limited, Caltex Australia Limited. 2003-08-21. http://www.woolworthslimited.com.au/resources/21-08-2003_a.pdf. Retrieved 2007-09-17.
- ^ "South Africa Fact Sheet". Chevron. March 2011. http://www.chevron.com/documents/pdf/southafricafactsheet.pdf. Retrieved January 17, 2012.
- ^ "BUSINESS ETHICS: CONCEPTS AND CASES" by Manuel Velasquez, http://wps.prenhall.com/hss_velasquez_busethics_6/38/9874/2527751.cw/index.html
- ^ http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=13591875
