Carling Black Label Cup

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Carling Black Label Cup
Founded 2011
Region  South Africa
Number of teams 2
Current champions Orlando Pirates
Most successful club(s) Orlando Pirates
(3 titles)
Motto Be the champion coach
Website www.carlingblacklabel.co.za

The Carling Black Label Cup is a South African association football competition.

Unlike the annual Telkom Charity Cup which had four entrants and the semi-final winners would play twice in one day, the Black Label Cup has only two participating teams. The teams and line-ups are chosen by Carling Black Label customers who submit an eleven-digit code which is found on Carling products and have their vote registered.[1] Customers also choose which substitutions to make in-game by voting via text message.

In June 2011, South African soccer magazine Kick off conducted an interview with Carling Black Label general manager Andrea Quaye.[2] Quaye stated that the Black Label Cup had been in the planning stages in 2010, one year prior to the announcement of the cancellation of the Charity Cup. She also stated that the competition was established by Kaizer Chiefs, Orlando Pirates and Ogilvy & Mather.

Results[edit]

Season Winner Score Runners–up Venue
2011 Orlando Pirates 0-0
4-3 pen.
Kaizer Chiefs FNB Stadium
2012 Orlando Pirates 1-1
5-4
Kaizer Chiefs FNB Stadium
2013 Kaizer Chiefs 1-0[3] Orlando Pirates FNB Stadium
2014 Orlando Pirates 0-0
6-5 pen.
Kaizer Chiefs FNB Stadium

References[edit]

  1. ^ "Carling Black Label Cup set for return". Sport Industry. 16 May 2012. Retrieved 19 October 2013. 
  2. ^ "Carling Black Label Cup teams update". Kick Off Magazine. 28 June 2011. Retrieved 19 October 2013. 
  3. ^ "Carling Black Label Cup: AS IT HAPPENED". Kick Off Magazine. 27 July 2013. Retrieved 19 October 2013.