Carousel slide projector

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A carousel slide projector.

A carousel slide projector is a common form of slide projector, used to project slide photographs and to create slideshows. The first carousel slide projector was invented by Louis Misuraca, who immigrated to the United States from Naples, Italy when he was a child. Louis was paid a one-time fee for his invention by the Eastman Kodak Company and did not earn royalties. He used the money to take his family on a trip to Italy.

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[edit] Physical form

A separate, circular tray holds several slides (usually 20, 36, 80, or 140) 35mm slides, and is filled with each slide placed in upside down and backwards, so that the image is presented with the correct orientation.

The projector body contains a motor which rotates the tray. As the projector is advanced, a reciprocating mechanism pushes the currently loaded slide back out into the tray, then the tray is rotated, dropping the next slide into position between the light source and lens.

The Kodak Carousel/Ektagraphic family of projectors, which have a horizontally mounted tray, are probably the most familiar and common carousel projectors. They were introduced in the spring of 1962, in part with print advertisements in National Geographic magazine (Kodak was a longtime Geographic advertiser, fitting for a magazine known for its photography). Less well-known but plentiful are a family of projectors based around a design originated by Sawyer/GAF (makers of the View-Master), and sold under many brand names; these are distinguished by the carousel tray being in an upright orientation, like a Ferris wheel.

Simpler tray slide projectors often do not have the carousel form, but use the same mechanism with a linear tray.

During the 1970s, Kodak also produced a Pocket Carousel projector for use with miniature 110 format Kodachrome slides.[1][2]

The Kodak Carousel projector was discontinued in October 2004. [3]

[edit] Popular culture

In 2007, a fictional depiction of the origins of the Carousel name appeared in cable network AMC’s TV series Mad Men, in an episode entitled “The Wheel” (Season 1, Episode 13).

In the episode, set in the year 1960, Kodak representatives are depicted meeting at the offices of the fictional ad agency Sterling Cooper to hear their pitch for the introductory advertising campaign. In a poignant tribute to the links between memory, longing, and photographs, the character Don Draper gives this pitch while showing slides of his young family:

Nostalgia.
It’s delicate, but potent…
Teddy told me that in Greek, nostalgia literally means the pain from an old wound.
It’s a twinge in your heart, far more powerful than memory alone.
This device… isn’t a spaceship, it’s a time machine.
It goes backwards, forwards.
It takes us to a place where we ache to go again.
It’s not called the Wheel.
It’s called the Carousel.
It lets us travel the way a child travels.
Around and around and back home again, to a place where we know we are loved.
"Mad Men" Season 1, Episode 13, "The Wheel"

It is unknown as to whether this scene was a paid product placement by Eastman Kodak (other brands such as Heineken did have paid product placement segments written into Mad Men episodes).

[edit] References

  1. ^ Marcus, Ted R., APS, 110, "Disc," and Formats du Jour, Ted Marcus' Virtual Light Table. Article copyright date 2006, retrieved 2006-11-09.
  2. ^ Marcus, Ted R., Europe Through the Front Door, Ted Marcus' Virtual Light Table. Article copyright date 2004, retrieved 2006-11-09.
  3. ^ Kodak Slide Projectors, kodak.com corporate website. Article claimed frozen as of November 2004, retrieved 2006-11-09.

[edit] External links

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