The Center was launched on June 24, 2004—the same day that Weatherhead faculty and students facilitated the United Nations Leaders Summit with the UN Secretary General and 500 CEOs from many of the world’s largest corporations. Through research, education, and advanced projects with industry leaders and policy makers, the Center was created to advance extraordinary business and society innovation, helping to revolutionize the ways business will eradicate poverty, replenish and restore nature, and build foundations for peace through commerce.
Much of the Center’s effort in all three action domains – research, pedagogy, and outreach – were manifested in 2006 at the Global Forum for Business as an Agent of World Benefit convened by the Case Weatherhead School of Management, the Academy of Management and the United Nations Global Compact. The Forum attracted over 400 leading scholars and business leaders from 40 countries along with over 600 participating virtually. The Center created new partners for the school, including Toyota, Coca-Cola, Novartis, Lafarge, Sherwin Williams, Green Mountain Coffee Roasters and others.