Central Department Store

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Central Department Store
ห้างสรรพสินค้าเซ็นทรัล; 尚泰
Type Private
Industry Retailing
Founded 1927 (1927)
Founders Tiang Chirathivat
Headquarters Bangkok, Thailand
Area served Thailand
Key people Yuwadee Chirathivat(President)
Products Clothing, accessories, cosmetics, housewares
Parent Central Retail Corporation
Website www.central.co.th

Central Department Store (Thai: สรรพสินค้าเซ็นทรัล; Simplified Chinese: 尚泰; Pinyin: Shàngtài) is a Thai department store chain, owned by Central Group. It has branches in Thailand and China.

History[edit]

Started in 1927, 22-year old Nitiang or Tiang Chirathivat, an immigrant from mainland China, travels the sea and settles down in then Siam and started a store in Bangkok named "Keng Seng Lee" or (baskets for sale), which was the start of an emporium.[1]

Later that year, the store moved to Charoen Krung Road, in Bangkok's Si Phraya district. The store sold a large variety of local and international newspapers and magazines and carried the name "Central Trading Store". This was the first chapter of Central Department Stores' history.[1]

In the 1950s, the company grew with more and more stores selling different items. It was one few stores in Bangkok that had the courage to order imported goods for sale and was the first to set up merchandising displays.[2]

In 1973, the Chidlom store opened under the new "one stop shopping" concept. Here customers could come to Central and buy everything they needed under one roof.[3]

In 1981, the Central Lad Ya Branch opened it doors and was the largest of its kind then.[4] Later in 1983 CentralPlaza Lardprao opened it doors and was the largest shopping mall in Thailand at that time.[5]

On December 20, 2005, King Bhumibol Adulyadej conferred the company by Royal Warrant the royal Garuda emblem for its services.[6]

In the year 2010, Central operated 15 branches all over Thailand and planned to open even more stores in the near future.[7]

Branches[edit]

Central currently operates branches in:

Bangkok Metropolitan Area[edit]

  • Central Chidlom (flagship store)
  • CentralPlaza Ladprao
  • CentralPlaza Ramindra
  • CentralPlaza Bangna
  • CentralPlaza Pinklao
  • CentralPlaza Rama 2
  • CentralPlaza Rama 3
  • Silom Complex
  • Future Park Rangsit
  • CentralPlaza Chaengwattana
  • CentralPlaza Salaya
  • Central WestGate (under construction)
  • CentralFestival East Ville (under construction)

Southern Thailand[edit]

  • CentralFestival Phuket
  • Central Hatyai
  • CentralFestival Hatyai
  • CentralFestival Samui
  • CentralPlaza Nakhon Si Thammarat (under construction)

Eastern Thailand[edit]

  • CentralFestival Pattaya Beach
  • CentralPlaza Rayong (under construction)

Northeastern Thailand[edit]

  • CentralPlaza Nakhon Ratchasima (under construction)

Northern Thailand[edit]

International[edit]

China[edit]

Indonesia[edit]

See also[edit]

References[edit]

  1. ^ a b "1927". Central History. Central Department Store. 2010. Retrieved January 13, 2011. 
  2. ^ "1950". Central History. Central Department Store. 2010. Retrieved January 13, 2011. 
  3. ^ "1973". Central History. Central Department Store. 2010. Retrieved January 13, 2011. 
  4. ^ "1981". Central History. Central Department Store. 2010. Retrieved January 13, 2011. 
  5. ^ "1983". Central History. Central Department Store. 2010. Retrieved January 13, 2011. 
  6. ^ "2005". Developer. Central Embassy. 2010. Retrieved January 13, 2011. 
  7. ^ "ปัจจุบัน". Central History. Central Department Store. 2010. Retrieved January 13, 2011. 
  8. ^ http://www.kadsuankaew.co.th/
  9. ^ http://www.centralfestival.co.th/en/index.aspx

External links[edit]