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A challenge coin is a small coin or medallion (usually military), bearing an organization’s insignia or emblem and carried by the organization’s members. Traditionally, they are given to prove membership when challenged and to enhance morale. In addition, they are also collected by service members. In practice, challenge coins are normally presented by unit commanders in recognition of special achievement by a member of the unit. They are also exchanged in recognition of visits to an organization.
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There are several stories detailing the origins of the challenge coin. According to the most common story, challenge coins originated during World War I. American volunteers from all parts of the country filled the newly formed flying squadrons. Some were wealthy scions attending colleges such as Yale and Harvard who quit in mid-term to join the war. In one squadron, a wealthy lieutenant ordered medallions struck in solid bronze and presented them to his unit. One young pilot placed the medallion in a small leather pouch that he wore about his neck.
Shortly after acquiring the medallion, the pilots' aircraft was severely damaged by ground fire. He was forced to land behind enemy lines and was immediately captured by a German patrol. In order to discourage his escape, the Germans took all of his personal identification except for the small leather pouch around his neck. In the meantime, he was taken to a small French town near the front. Taking advantage of a bombardment that night, he escaped. However, he was without personal identification. He succeeded in avoiding German patrols by donning civilian attire and reached the front lines. With great difficulty, he crossed no-man's land.
Eventually, he stumbled onto a French outpost. Unfortunately, saboteurs had plagued the French in the sector. They sometimes masqueraded as civilians and wore civilian clothes. Not recognizing the young pilot's American accent, the French thought him to be a saboteur and made ready to execute him. He had no identification to prove his allegiance, but he did have his leather pouch containing the medallion. He showed the medallion to his would-be executioners and one of his French captors recognized the squadron insignia on the medallion. They delayed his execution long enough for him to confirm his identity. Instead of shooting him they gave him a bottle of wine.
Back at his squadron, it became tradition to ensure that all members carried their medallion or coin at all times. This was accomplished through challenge in the following manner - a challenger would ask to see the medallion. If the challenged could not produce a medallion, they were required to buy a drink of choice for the member who challenged them. If the challenged member produced a medallion, then the challenging member was required to pay for the drink. This tradition continued on throughout the war and for many years after the war while surviving members of the squadron were still alive.
According to another story, challenge coins date back to the second world war and were first used by Office of Strategic Service personnel who were deployed in Nazi held France. The coins were simply a local coin used as a "Bona Fides" during a personal meeting to help verify a person's identity. There would be specific aspects such as type of coin, date of the coin, etc. that were examined by each party. This helped prevent infiltration into the meeting by a spy who would have to have advance knowledge of the meeting time and place as well as what coin was to be presented, amongst other signals, as bona fides.
While a number of legends place the advent of challenge coins in the post-Korean Conflict era (some as late as the Viet Nam War), or even later, Colonel William "Buffalo Bill" Quinn had coins made for those who served in his 17th Infantry Regiment during 1950 and 1951.
There is another story about an American soldier scheduled to rendezvous with Philippine guerrillas during WWII. As the story goes, he carried a Philippine solid silver coin that was stamped on one side with the unit insignia. The coin was used to verify, to the guerrillas, that the soldier was their valid contact for the mission against the Japanese.
The challenge coin tradition has spread to other military units, in all branches of service, and even to non-military organizations as well as the United States Congress, which produces challenge coins for members of Congress to give to constituents. Today, challenge coins are given to members upon joining an organization, as an award to improve morale, and sold to commemorate special occasions or as fundraisers. In the Air Force, military training instructors award an Airman's coin to new enlisted personnel upon completion of their United States Air Force Basic Military Training and to new officers upon completion of their Air Force Officer Training School.
President Bill Clinton displayed several racks of challenge coins, which had been given to him by U.S. servicemembers, on the credenza behind his Oval Office desk. These coins are currently on display at the Clinton Library. The challenge coins appear in the background of his official portrait, now hanging in the White House.
The tradition of a challenge is the most common way to ensure that members are carrying their unit's coin. The rules of a challenge are not always formalized for a unit, and may vary between organizations. The challenge only applies to those members that have been given a coin formally by their unit. This may lead to some controversy when challenges are initiated between members of different organizations and is not recommended. The tradition of the coin challenge is meant to be a source of morale in a unit, and forcing the challenge can cause a reverse effect.
The challenge, which can be made at any time, begins with the challenger drawing his/her coin, and slapping or placing the coin on the table or bar. In noisy environments, continuously rapping the challenge coin on a surface may initiate the challenge. (Accidentally dropping a challenge coin is considered to be a deliberate challenge to all present.) Everyone being challenged must immediately produce the coin for their organization and anyone failing to do so must buy a round of drinks for the challenger and everyone else who has their challenge coin. However, should everyone challenged be able to produce their coin, the challenger must buy a round of drinks for the group.
While most holders of challenge coins usually carry them in their pockets or in some other readily accessible place on their persons, most versions of the rules permit a challenged person "a step and a reach" Variants of the rules include the following. If someone is able to steal a challenge coin, everyone in the group must buy a drink for that person. During a challenge, everyone in the group must buy a drink for the holder of the highest-ranking[clarification needed] coin. A coin presented to a low rank, by a high rank, (i.e.: Admiral) trumps all low rank coins in a challenge. Traditionally the presentation of a coin is, the coin is passed during a handshake. Some units provide strict time limits to respond to a challenge.
Traditionally, rules of a challenge include a prohibition against defacing the coin, especially if it makes it easier to carry at all times. If the challenge coin is attached to a belt buckle or key ring, or has had a hole drilled in it to attach to a lanyard, it no longer qualifies as a challenge coin.[not in citation given] A safer place to carry a coin is in a pouch worn around the neck.
There are many finishes available – from a simple pewter to 24K gold. While there are only a few base metals, the patina (finish) can range from gold, silver, nickel, brass, copper. bronze plus the antiqued variations. Soft or hard enamel or a printed inset with an epoxy coating may add color (the epoxies are often more resilient and scratch resistant than the metal surfaces).
Challenge coins are moderately inexpensive to design and produce. There are two basic processes by which to manufacture: zinc-alloy castings or die struck bronze.
Zinc alloy castings offer the advantage of low cost. While a die struck bronze or brass coin is more expensive, the result renders a far superior product (numismatic quality).
As of 2010[update], coins manufactured in Asia typically cost between US$2.50 to US$7.00 per coin depending on production process and complexity of design, laser engraving, enamels, voids, etc. The dies must be sculpted by an artist and can range in cost from US$50 to US$300 depending on complexity. The cost of domestic manufacture can be many times this amount.
In order to be competitive, most North American companies offering challenge coins rely on having the product manufactured 'off-shore'. Many challenge coins are fabricated in South Korea, as the connection to the US military bases there is strong, and costs are cheaper than US made coins. Chinese coins are perhaps even more numerous.
Besides using coins for challenging, they are also used as rewards or awards for outstanding service or performance of duty. As such they are used as a tool to build morale. In the context as they are used by the modern U.S. military, the tradition probably began among special forces units during the Vietnam War. The tradition spread through the Airborne community, and by the early 1980s also into the 75th Ranger Regiment. As officers were reassigned as their careers progressed, they carried with them the tradition of awarding a unit coin for acts that were worthy of recognition, but yet lacked enough merit to submit the soldiers act for an official medal. Challenge coins were not very common until the First Persian Gulf War of 1990–1991, and have steadily grown in popularity since.
One widely known challenge coin in the United States Air Force was the "Bull Dog" challenge coin that was exclusive to B-52 enlisted tail gunners. Since the B-52 gunner position was phased out in 1991, this famous challenge coin has become more rare.
This coin was presented to gunners upon graduation from their Air Force technical training and their entry into the "Gunners Association". In the earlier days of bombers, a bean or a nugget was used. The coin represents the attributes of strength and courage as reflected in the Bulldog, the gunner's official mascot. The coin was also given to certain "honorary gunners", usually commanders and leaders who portrayed the spirit of the bulldog.
Some collectors buy them for their numismatic value. Coins given as awards for accomplishments are normally given to the recipient during a handshake, passing from the right hand of the giver to the right hand of the awardee. It is also normal for the giver to offer a brief explanation of the reason for awarding the coin.
"Perhaps the largest collection of Army Engineer related coins exists in a large cabinet in the Army Engineer Association's (AEA) Engineer Regimental Store, located in the Engineer Museum at the home of the Engineer Regiment. These coins were donated by store customers who have passed through the store since it opened in the late 1980s."
- At the end of the long-running American adventure drama television show JAG, the two main characters decide to marry, then flip the challenge coin of retired Rear Admiral A. J. Chegwidden to decide who will resign his or her military commission to accompany the other to a new duty station. The final image freezes with the coin in the air; the audience never sees it fall.
- Colonel Eli McNulty coins Samantha Liston in E-Ring when she is in the running to be Assistant Secretary of Defense for Special Operations and a General is trying to put a stop to it. At one point the General initiates the 'Coin Check' to show that she should not have a senior job as she has not seen combat and, of course, Liston has no challenge coin – thus proving his point.
- In the NCIS episode "Cloak" (11/18/2008), the SecNav gives Tony his coin, apparently as a means of identification. Tony relates to Ziva David the meaning of challenge coins, explaining that they are a form of bragging rights for who has "rubbed elbows" with the biggest brass. He also states that they will never have to buy drinks again.
- Jessica Simpson and her fellow basic training graduates get coined in Private Valentine: Blonde & Dangerous.
- In the "Betrayed" episode of the adventure drama television show Chase, Deputy US Marshal Annie Frost, is shown to carry around her challenge coin regularly. A recent addition to the Marshal team, Luke, later expresses his frustration at not earning his challenge coin yet- however he earns it at the end of this episode.
- In "Foundation", episode 18 of Criminal Minds Season 7, (aired on 3/21/2012), Special Agent Derek Morgan uses a challenge coin, first flipping it through his fingers then by rolling it on the floor, to establish communication with a traumatized boy who is mute and withdrawn after escaping his kidnapper. To give the boy hope, Morgan also tells him the version of the origin story of challenge coins with the downed WWI pilot crawling through no mans land only to be captured by the French then rescued by his challenge coin being recognized. Morgan lets the boy keep the coin, and in a closing scene, Morgan is shown picking up another coin to carry with him from a collection of 13 more coins displayed prominently on his desk.
Challenge coins outside of the military
Challenge coins are also exchanged outside the military. NASCAR, the NFL, Eagle Scouts and World Series of Poker all have their own challenge coins. They are also becoming popular with Police Departments, Fire Departments and Fraternal organizations. In 2007, the Utah Symphony and Opera gave challenge coins to all of its staff and musicians, making it the first symphony organization in America to do so. Challenge coins are also presented to veteran members of the Glamisdunes.com flag ceremony in November.
Another organization in which challenge coins have gained popularity is the "National Association of Buffalo Soldiers and Troopers Motorcycle Club" (NABSTMC) which has over 85 chapters totaling over 2,000 members. The coin is 1.75 inches in diameter, minted in solid brass with an antique finish. The front of the coin bears the NABSTMC Buffalo Soldier Logo. Also depicted is the year the club was established, which was 1999. The back of the coin proudly displays the "Cavalry Charge" with the motto of the 9th and 10th Cavalry Buffalo Soldiers – "We Can, We Will" and "Ready Forward". The coin must be earned by the members and can only be presented by a National Officer or Chapter President for a noteworthy accomplishment.
In 2009, the Harley Owners Group (H.O.G.) created and made available its own challenge coin to Harley-Davidson motorcycle owners through the H.O.G. Members Only website, stating "Those who ride Harley-Davidson motorcycles share a bond in much the same way as those who have served their country with pride. Carrying a H.O.G. National Challenge Coin in your pocket, on your bike or off, is a meaningful way to show your pride of Harley-Davidson ownership – while also paying tribute to those who serve." The H.O.G. National Challenge Coin, available for US$12, measures 1.75 inches in diameter and is minted in U.S.A. from solid brass alloy with an antique finish. The H.O.G. Eagle logo is stamped on the coin. The Harley-Davidson Bar and Shield logo encircled with the words The Official Riding Club of Harley-Davidson is stamped on the back.
In his audio commentary for the DVD release of Iron Man 2, film director Jon Favreau notes that he had Iron Man 2 challenge coins made to distribute to United States Air Force personnel as a gesture of thanks for their cooperation while the production (and its predecessor, Iron Man) filmed on location at Edwards Air Force Base.
On the "Rockets" episode of Lock N' Load with R. Lee Ermey, R. Lee (Gunny) Ermey presents a challenge coin to 2nd Lt. Carr as a reward for being the "Top Gun" in his class with the Javelin Portable Rocket Launching System.
Members of the American Radio Relay League who are Volunteer Examiners may carry the VEC (Volunteer Examiner Coordinator) Challenge Coin. These members are responsible for administering Federal Communications Commission sanctioned examinations that allow successful applicants to qualify as amateur radio operators in the three different license categories of: Technician, General, and Amateur Extra.
The crew of Breaking Bad were given challenge coins designed by show creator Vince Gilligan for each new season. There was also another challenge coin included in the Blu-ray set of the entire series of the show.
Even video game companies like Treyarch gave these coins with certain packages for the release of Black Ops 2
- The first appearance of a challenge coin within the Canadian Forces was that of the Canadian Airborne Regiment. Although conceptualized in the early 1970s, it was not officially adopted until the Regiment returned from Cyprus in 1974.
- Recognized as an "Americanism", the widespread use of challenge coins is new to the Canadian Forces (CF) and was introduced by General Rick Hillier as the Canadian Army began to work closer with the US military. While many regiments and military establishments purchase them as 'challenge coins', most branches and schools within the CF use them for presentation purposes.
- Every new officer cadet at the Royal Military College of Canada in Kingston, Ontario, is issued a challenge coin upon completion of First-Year Orientation Period. The coin is engraved with the name of the college in French and English surrounding the college's coat of arms on the obverse. The cadet's college number and the Memorial Arch is on the reverse surrounded by the motto in both languages.
- Members of the Electrical and Mechanical Engineering Branch Fund are issued challenge coins with the current RCEME badge and the member's branch fund membership number on the obverse side, and the original pre-unification RCEME badge and branch motto on the reverse side. Usually, these are issued to craftsmen at the Canadian Forces School of Electrical and Mechanical Engineering, in Borden, Ontario, where branch fund membership is first offered.
- Many of the CF training centres and staff colleges have a unique coin – some available for the students to purchase, others available only by presentation by the establishment or the Commandant for exemplary achievement while attending the facility. General Walter Natynczyk, Chief of the Defence Staff and the Canadian Forces Chief Warrant Officer often present their personalized coins to deserving soldiers.
- Police, security and fire departments have embraced the concept and have found coins to be an excellent means of team building and creating a sense of brotherhood or belonging. Many feature a patron saint, badge or representative equipment.
The challenge coin tradition was introduced into the Swiss Armed Forces by American officers on training missions and other assignments for the Organization for Security and Co-operation in Europe, of which Switzerland is a member. Coins are not issued, but rather ordered and paid for by Swiss officers of various branches within the Army.
- "Challenge Coin", GlobalSecurity.org. Accessed 10 March 2008. "Commanders use specially minted military coins to improve morale, foster unit esprit de corps and honor service members for their hard work. ... In one squadron, a wealthy lieutenant ordered medallions struck in solid bronze and presented them to his unit."
- R. R. Keane, reply to William F. Storm's letter to Sound Off, Leatherneck XCI 1 January (2008): 2
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