Chief content officer
|This article does not cite any references or sources. (February 2010)|
A chief content officer (CCO) is a corporate executive responsible for the digital media creation and multi-channel publication of the organization's content (text, video, audio, animation, etc.)
The Chief Content Officer is responsible for developing the organization's content strategy, choosing content development standards and content management systems, and ensuring content is structured and semantically rich so to provide user-optimized content and support publishing the content on multiple channels and devices (such as computers, smart phones, tablets, eBook readers).