Club-Mate
From Wikipedia, the free encyclopedia
Club-Mate (German pronunciation: [ˈklʊp ˈmaːte]) is a caffeinated carbonated Mate-extract beverage made by the Loscher Brewery near Münchsteinach, Germany. It is popular in the Hacker scene in German-speaking Europe. Club-Mate is popular for its high caffeine content (20 mg per 100 ml) and low sugar content compared to other beverages such as Cola, Coffee and other Energy Drinks.
Club-Mate is available in 0.33 and 0.5 liter bottles.
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[edit] History
Geola Beverages of Dietenhofen, Germany originally formulated and marketed Club-Mate under the name Sekt-Bronte. The drink was only known regionally until acquired by Loscher and marketed under the name Club-Mate.
Club-Mate became well known in the Berlin club scene during the 90s as an alternative to more expensive energy drinks. Two examples of Club-Mate based mixed drinks are Vodka-Mate and Chunk, a combination of Rum and Club-Mate.
The rumour that there is a difference in taste between the yellow- and bluecapped club-mate has been denied by Loscher. According to the manufacturing company the difference in caps is due to a delivery problem with the blue caps.
In December 2007, Loscher marketed a Club-Mate-"Winter-Edition". The limited-edition Club-Mate consisted of the original formula mixed with cardamom, cinnamon, star anise and citrus extract.
[edit] Flavor Profile
Club-Mate has an astringent flavor due to its relatively low sugar content and high Catechin and Flavonoid content. Club-Mate is, by the manufacturer's admission, an acquired taste. The drink's motto, "Man gewöhnt sich daran" translates roughly as "One gets used to it!"
[edit] Ingredients
- Water
- Inverted sugar syrup
- Sugar
- Mate Tea Extract
- Citric acid
- Caffeine
- Natural Flavors
- Caramel color
- Carbonic acid
[edit] Availability
Club-Mate is available through beverage dealers in Germany. It is available through importers in a growing number of countries, such as Austria, Switzerland, Finland, Poland, the Netherlands and Belgum.
club-mate.us was recently registered, and announced initial US availability of Club-Mate at 2600 magazine's The Last Hope conference in New York.
[edit] External links
- History of Loscher Brewery (Includes information on acquisition of Geola Beverages)
- Club-Mate Homepage (German)
- Loscher Brewery
- Club-Mate in Austria Austrian Importer
- Club-Mate in the United States (Under Construction)
- Club-Mate in the Netherlands
- Club-Mate in Belgum
- Club-Mate in Poland Polish Importer
