Crate of Club-Mate
|Country of origin||Germany|
Club-Mate (German pronunciation: [ˈklʊp ˈmaːtə]) is a caffeinated carbonated mate-extract beverage made by the Loscher Brewery (Brauerei Loscher) near Münchsteinach, Germany, which originated in 1924. Club-Mate has 20 mg of caffeine per 100 ml. Club-Mate has a relatively low sugar content (50 g/kg), and low calories (20 per 100 ml of beverage), compared to other beverages such as cola and other energy drinks.
Also available is Club-Mate IceT Kraftstoff, which is an ice-tea variant with slightly higher caffeine content (22 mg/100 ml) and with more sugar than original Club-Mate.
Club-Mate is available in 0.33-litre and 0.5-litre bottles.
Geola Beverages of Dietenhofen, Germany originally formulated and marketed Club-Mate under the name Sekt-Bronte. The drink was only known regionally until acquired by Loscher and marketed under the name Club-Mate.
In December 2007, Loscher marketed a Club-Mate winter edition. The limited-edition Club-Mate consists of the original formula mixed with cardamom, cinnamon, star anise and citrus extract. It is since sold regularly for a limited time during winter.
In 2009, a Club-Mate-styled cola variety was introduced. Unlike other colas, its recipe includes mate-extract.
In 2013, Club-Mate Granat, a Club-Mate variety with additional pomegranate flavor, was introduced.
As of July 2013, the company listed additional countries like Bulgaria and Luxemburg to reach distributors in 40 countries, primarily in Europe, but also Canada, Australia, Israel, Turkey and South Africa.
Club-Mate has developed a following in computer hacker culture and tech start-ups, especially in Europe. Bruce Sterling wrote in Wired magazine that it is the favorite beverage of Germany's Chaos Computer Club as well as Noisebridge and HOPE in the United States.
- Inverted sugar syrup
- Mate tea extract
- Citric acid
- Natural flavors
- Caramel color
- Carbonic acid
- "Club Mate Reviews, Photos, Information, Videos and TV Ads". dizzyfrinks.com.
- "Tschunk – Hacker's Cocktail with Club Mate".
- "Manufacturer – Club-Mate / The Icetea". clubmate.de.
- "Sharky Beverage Co.: CLUB-MATE".
- Bruce Sterling (2007-04-01). "Club-Mate, favorite drink of the Chaos Computer Club". Wired.
- 2600 The Hacker Quarterly: Club-Mate
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