Coast (New Zealand)
|Broadcast area||12 markets in New Zealand|
|Format||60-80's Hit Music|
Coast is a New Zealand radio network owned by NZME Radio that plays easy listening music with an emphasis on music from the sixties, seventies and eighties. A live breakfast show presented by Brian Kelly, along with programmes presented by Murray Lindsay and Rick Morin from Auckland studios are broadcast across the network's fifteen stations, except for a local breakfast breakout for Hawera.
The head office and main studios of Coast are located on the corner of Cook & Nelson Streets in Auckland City, along with the other seven stations of NZME Radio. Coast should not be confused with Coast FM, which is an unrelated, independently owned and operated radio network, based in Westport on the West Coast of the South Island.
Coast originally started in Hawkes Bay in 2002 as a local station. The history of this station dates back to 1995 as The Wireless Station broadcasting on 1530 AM and playing music from the 1930s, 1940s and 1950s; The Wireless station was operated by the Hawke's Bay Media Group. The station was rebranded as Goodtime Gold in 1998, playing music from the 1960s and 1970s and in 1999 became Gold 1530.
Gold 1530 AM was leased or sold to The Radio Network (now known as NZME) in 2000 and was rebranded as Jammin' Oldies 1530 AM or JO 1530 in and June 2000. In 2002 the station became the very first station under the Coast brand name and in 2004 Coast began producing their programme from Auckland networked back to Hawke's Bay and later to the rest of New Zealand. 
The final rebranding of the station was to the current name Coast 1530. In 2004 the station became voice tracked from Auckland in preparation for the station's launch in the Auckland market. On 26 April 2004, Coast launched in Auckland with the Auckland-based programme being networked back to Hawkes Bay. Later in 2004, Coast was networked to other markets around New Zealand. In 2011 the original 1530AM frequency leased by The Radio Network and used to start the first Coast Station in Hawke's Bay was returned to its original owners. Coast moved to 1584AM in Hawke's Bay and currently 1530AM is being used to once again broadcast The Wireless Station, with a format of music from the 1930s to the 1970s.
All Coast stations take the same networked programme from Auckland, with Auckland taking local voice-breaks. However, Hawera has its own local breakfast show called The 1557 Breakfast. This show was originally played on Newstalk ZB in the Hawera region when Newstalk ZB broadcast on 1557 AM. After Newstalk ZB in Hawera moved to 1278 AM, this show was dropped and replaced with the Auckland-based show but later picked up by Coast.
The breakfast host since the station's foundation, well-known radio veteran Mike Oliver, left the station in early 2011 before passing away from illness in 2014. He was replaced by Brian Kelly. 10 am – 3 pm host Jacqui Taite, who had also been with the station from the beginning, also left the station at the end of 2011. She was replaced by Gael Ludlow in 2012, Murray Lindsay in 2013 and Nik Brown in 2014.
Drive is currently hosted by Murray Lindsay. The Drive show was previously presented by John (Boggy) McDowell who had been on the local breakfast show on Southland's Classic Hits and the stations predecessor 4ZA since 1979. For the purposes of being on a network station, he dropped his nickname "Boggy" due to its largely local Southland reference, and now goes by his real name John McDowell. McDowell left the station at the end of 2013 and moved to Hokonui in Gore to present and swapping places with Nik Brown who had previously been presented a voice tracked Drive show on Hokonui from NZME studios in Auckland.
Rick Morin looks after the night show from 7pm - 11pm. Brian Kelly hosts Saturday mornings, Murray Lindsay hosts Saturday afternoons, Jukebox Saturday night plays automated on Saturday nights, and Nick Brown hosts Sunday afternoons. That's the Story hosted by Ronnie Mackie is played between 7.00 am and 8.00 am on Sunday mornings. Overnight and Weekend Nights the station is automated.
Coast has Newstalk ZB news and sports bulletins and a MetService weather update. The rest of the hour consists of music, comments from the announcers on the music being played and issues of the day, and commercial breaks of no more than 60 seconds each. There are also Newstalk ZB business news bulletins at 07:00, 12:30 and 17:30 on weekdays.
During weekdays, each region's weather report is read out by the announcer. In the weekends a 30-second localised forecast is aired, pre-recorded for each market from the Newstalk ZB Timesaver Traffic Center. Other stations of TRN also air these forecasts on their stations.
|4.||Bay of Plenty||Tauranga||97.4 FM|
|7.||Taranaki||New Plymouth||88.2 FM|
|2.||Taranaki||New Plymouth||1359 AM|
|4.||Hawke's Bay||Napier||1584 AM|
|5.||Manawatu||Palmerston North||1548 AM|