Cordelia Mendoza

From Wikipedia, the free encyclopedia
Jump to: navigation, search
Cordelia Mendoza
Image Cordelia Mendoza.jpg
Born Cordelia Scott
California
Nationality American
Occupation Volunteer, antique store owner
Known for In 1963, she was given awards for undergoing heart surgery
Spouse(s) Bob Mendoza

Cordelia (Scott) Mendoza (born in San Diego, California) is an American volunteer, antiques store owner,[1] and author. Her volunteerism began at age 13 when she and her twin sister, Cathleen Scott, were named and represented the San Diego County Heart Association for a year as the Heart Fund Twins,[2] after Mendoza successfully underwent repair of a congenital heart defect, a surgery that at the time was rare. Mendoza, with her sister, was awarded a Key to the City by then-Mayor Charles Dail.[3][4]

Early life and education[edit]

Mendoza grew up in La Mesa in San Diego County, where she attended Helix High School. While in high school, she participated in an exchange student program with a family in Mazatlan, Mexico.[5] She attended Grossmont College and the University of California, San Diego.[citation needed]

Mendoza is the daughter of the late author Eileen Rose Busby, also an antiques expert, and the late James (Jim) Scott, a Senior Olympian who helped pioneer and develop the game of racquetball. She is the granddaughter of California artist Esther Rose, the sister of scientist and author J. Michael Scott, sister of true crime author Cathy Scott, and the niece of the late Russian Orthodox Hieromonk Seraphim Rose.

Career[edit]

Since 1988, she and her husband have owned and operated antiques stores in the San Diego coastal community of Ocean Beach, including the first antique collective on the town's main street, Newport Avenue, which has been referred to as the Ocean Beach Antique District and called a "beachside Antique Row" by San Diego Magazine.[6][7] A year after opening Ocean Beach Antique Mall, San Diego Woman featured Mendoza in its magazine.[8] Mendoza's store, Cottage Antiques, has been written about in Antiques & Collectibles, The Collector, San Diego Metropolitan Magazine, San Diego Union-Tribune, Beach & Bay Press and San Diego Beacon.

She consults and evaluates in estate liquidation and home decorating. In July 2014, The San Diego Union-Tribune did a question-and-answer article with Mendoza about antique buying, titled the "Highs and Lows of Antiques."[9]

In 2007, Mendoza's comments were included in an article about antiques in the Christian Science Monitor, which was reprinted in the Chicago Daily Herald.[10][11] In 1999, she was featured as a collector on HGTV's Appraise It! show, taped at the Butterfield auction house in Los Angeles[12]

The Mendozas' remodeled kitchen in a restored 1936 San Diego home in the Loma Portal community was recognized with a feature article in the Summer 2008 Better Homes and Gardens magazine.[13]

Mendoza co-authored the book Chintz and Pastel Ware with her mother, the late Eileen Rose Busby,[14] scheduled for publication by Schiffer Publishing in 2011. She was a contributing writer for her mother's book, Cottage Ware: Ceramic Tableware Shaped As Buildings. Also, Mendoza and her mother were speakers, about chintz china, at the Riverside Art Museum's fifth annual spring fundraiser in 1999.[15] Mendoza was a contributing author (a chapter titled "Something Old, Something New") for The Big Book of Social Media: Case Studies, Stories, Perspectives, released November 1, 2010, and edited by Robert Fine.[16]

Today's Vintage online magazine republished a column of Mendoza's about decorating with architectural objects.[17] And the "Home China Improvement" site re-ran her blog post on the history of white ironstone Staffordshire china.[18]

Volunteerism[edit]

Mendoza's nonprofit participation with the San Diego County Heart Association continued into adulthood when she ran the 1983 Heart of San Diego 10K run. The San Diego Evening Tribune wrote about Mendoza's participation, along with two other runners who were also mended heart patients.[19]

In 2006, as event coordinator, Mendoza was featured in a Peninsula Beacon article about the fifth annual Point Loma Garden Walk that raised funds for the Craniofacial Unit of Children's Hospital and Health Center.[20] In a 2008 article about the annual fundraising event, it too featured Mendoza, as co-president at the time of the volunteer auxiliary that organizes the event.[21] And she was one of three featured in a news story about thinking outside the box when it comes to volunteering for nonprofits.[22] In 2009, the news blog, 32 Degrees North, wrote about Mendoza's volunteer work, including the Point Loma Garden Walk, describing it as the "biggest fundraiser of the year" for the San Diego Children's Hospital Auxiliary.[23]

Also in 2009, Mendoza coordinated the Point Loma Holiday Home tour, a fixture in San Diego for 58 years, that benefitted Best Friends Animal Society, a national animal welfare organization.[24][25][26] In 2008, Mendoza’s home was included on the tour, which for 57 years benefited the All Soul’s Episcopal Church.[27] When the church retired the event, Mendoza chaired it for the 2009 event, this time benefiting animals.

She has sat on the executive boards, as well as chairing committees, of Rady Children's Hospital Auxiliary Board[28] and the Ocean Beach Main Street Association executive board of directors. Each year she helps coordinate Rady Children's Hospital Auxiliary's annual benefit Garden Walk and is the volunteer social media coordinator and webmaster for its site.[29][30]

In July 2009, Mendoza was a speaker at the Cool Twitter Conference in San Diego.[31] Then, in November 2009, she was the Cool Twitter Conference social media promoter at its Orange County conference, as part of its national tour.[32]

Awards[edit]

In 2012, Mendoza was given the Mabel G. Jessop Spirit Award by Rady Children's Hospital.[33]

In 2010, for the fourth year in a row, Cottage Antiques made KGTV-10’s county-wide “A-List," in the top 5, for Best Antiques, placing first in 2010.[34] In 2009, the store received the Readers' Choice Award from the Peninsula Beacon.[35] Also, her store has been recognized for its holiday window displays, including in 2009 for "Most Traditional."[36]

In October 2010, the Ocean Beach Merchant's Association at its annual awards ceremony presented Mendoza, one of three recipients, a Special Award for her "innovative marketing and promotion ideas" for the Ocean Beach business community.[37]

Also in 2010, she was voted number 15 in "Best Social Media in Business" by Influence Awards in San Diego.[38]

In 2006, the City of San Diego presented Mendoza with a Business Improvement District award. At the time, The Daily Transcript described Mendoza as "a pioneer in establishing the antiques district in Ocean Beach" with a "strong presence and visibility in Ocean Beach since 1988" who "takes a leadership role. ... Cottage Antiques has strong involvement with several non-profit groups... ."[39]

In October 2007, the California State Legislature recognized her community service with an award presented by State Sen. Christine Kehoe for "commitment to strengthening the community through dedicated service with the Ocean Beach Main Street Association."[40] Over the years, she has been interviewed by and quoted in periodicals and newspapers about antiques, including San Diego Magazine[41] and the San Diego Union-Tribune.[42]

The Small Business Administration, San Diego named her store Outstanding Neighborhood Business of the Year in 2006.[43]

Personal life[edit]

She lives with her husband, Bob Mendoza, in the Loma Portal neighborhood of Point Loma in San Diego.[citation needed]

References[edit]

  1. ^ OB Rage, "Newport News - Cottage Antiques and Stuff 2 Puff," July 5, 2010
  2. ^ "Heart Fund Starts Drive; Twins Feted," San Diego Union, 1963
  3. ^ "Heart Fund Drive Will Begin Today," San Diego Union, Feb. 13, 1963
  4. ^ "Heart Month Proclaimed By Mayor," San Diego Independent, Feb. 1963
  5. ^ San Diego Union, "Visiting La Mesa Youngsters: Mexico Trip Set at Easter," Aug. 8, 1965, Sunday edition
  6. ^ San Diego Magazine, "Ocean Beach: A Lifestyle Frozen in Time,"
  7. ^ San Diego Union-Tribune, "The Place: Ocean Beach Antique District," Oct. 2009, quotes Cordelia Mendoza
  8. ^ "Antiquing in Ocean Beach: Cordelia Mendoza turned her love of the old into a new and thriving business," San Diego Woman, June 1989
  9. ^ The San Diego Union-Tribune, "Highs and Lows of Antiques," July 19, 2014
  10. ^ Interviewed for Christian Science Monitor article, "Suddenly, 3-D stars are a must-have ornament," Sept. 21, 2007
  11. ^ 'Barn stars' all the rage in decorating, Chicago Daily Herald, October 20, 2007
  12. ^ Home & Garden Television
  13. ^ Featured remodeled kitchen, ‘’Better Homes & Gardens’’, Sept. 2008
  14. ^ Obituary, "Eileen Rose Busby; writer, world traveler and antiques expert," San Diego Union-Tribune by Elizabeth Fitzsimmons, April 9, 2005
  15. ^ "Visit a floral fantasyland, raise funds along the way," The Press Enterprise, March 20, 1999
  16. ^ The Big Book of Social Media Perspectives
  17. ^ "Decorating with Architectural Objects," by Cordelia Mendoza, Today's Vintage
  18. ^ History of White Ironstone Staffordshire China, by Cordelia Mendoza
  19. ^ San Diego Evening Tribune, "Winners: Sunday's run is a celebration of life for these 3 patients-turned-runners," Nov. 18, 1983
  20. ^ "Touring Gardens For Cancer Funds," April 2006
  21. ^ "Point Loma Garden Walk set to tantalize the senses," Peninsula Beacon, April 2008
  22. ^ "Thinking outside the box," News, Best Friends website, Sept. 8, 2009
  23. ^ "A Woman Who Makes A Difference," 32 Degrees North blog, April 24, 2009
  24. ^ Quoted in ‘’Peninsula Beacon’’ (SDNews.com), “Home Tour to Feature Peninsula Gems.” Nov. 2009
  25. ^ “Holiday Home Tour Benefits Best Friends,” Network.bestfriends.org site, Oct. 2009
  26. ^ Charity Happenings listing for Holiday Home Tour
  27. ^ All Soul's Holiday Home Tour, 2008
  28. ^ Rady Children's Newsletter
  29. ^ Point Loma Garden Walk site
  30. ^ Chairperson, publicity, Pt. Loma Garden Tour 2005, San Diego Union-Tribune, "Garden Variety," March 27, 2005
  31. ^ Speaker, Cool Twitter Conference, San Diego, July 2009
  32. ^ Official conference social media promoter, Cool Twitter Conference in Irvine, California
  33. ^ http://www.helpsdkids.org/document.doc?id=602
  34. ^ KGTV-10 A-List, 2010 Winners
  35. ^ Cottage Antiques receives 2009 Readers' Choice Award, Peninsula Beacon
  36. ^ "Storefront decorating winners unveiled," SDNews.com, 2009
  37. ^ SDNews.com, "OBMA honors community’s movers and shakers," Nov. 4, 2010
  38. ^ Best Social Media in Business, San Diego Social Media Awards
  39. ^ The Daily Transcript, Business Improvement District, May 17, 2006
  40. ^ Ocean Beach Main Street Association
  41. ^ San Diego Magazine, Volume 48 - Page 68
  42. ^ "Treasure Hunt: Furniture and collectibles abound where the surf meets the Chippendale," Aug. 7, 1994
  43. ^ Outstanding Neighborhood Business of the Year 2006, Small Business Administration, San Diego

External links[edit]