Così (restaurant)

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Cosi
NASDAQCOSI
Formerly called
Xando, Xando Cosi
Industry fast-casual restaurants
Founded New York City, United States (1996)
Headquarters Boston, Massachusetts, United States
Number of locations
102 (March, 2015)
Key people
RJ Dourney (CEO)
Website www.getcosi.com
Cosi on South Michigan Ave, Chicago, Illinois

Così, based out of Boston, Massachusetts, is a fast-casual restaurant chain that is famous for their homemade flatbread. The name comes from the opera Così fan tutte, which was a favorite of the original owner.[1] Offerings include sandwiches, soups, salads, flatbread pizzas, bowls, coffee, and handcrafted beverages.

Corporate History[edit]

The original Così restaurant was based on a small cafe in Paris, France. Cosi was founded in the United States in 1996, and there are currently over 100 locations in the continental United States, Costa Rica, and the United Arab Emirates. In October 1999, Così merged with the cafe/bar chain XandO (formerly ZuZu).[2] Così's peak traffic was during the lunch hour, while XandO did heavy business in the evenings, allowing the two companies to complement each other's strengths.

In June 2010 Così sold its District of Columbia stores to Capitol C Restaurants who will run them under a franchise agreement.[3] Capitol C is the owner of Qdoba Mexican Grill.[4]

RJ Dourney was voted CEO in March 2014 by Cosi's board of directors.

Menu[edit]

Cosi is open for breakfast, lunch, and dinner. Cosi's menu features a variety of menu items that include unique takes on typical menu options. A popular option is Taste Two option, which allows customers to choose two different items and receive a half order or each. This is only available for lunch and dinner. They offer a selection of breakfast options featuring their signature Squagels, a square-shaped bagel. There are several categories for customers to choose from.

  • Sandwiches
  • Melts
  • Salads
  • Soups
  • Flatbread pizzas
  • Bowls
  • Breakfast sandwiches
  • Oatmeal
  • Coffee
  • Espresso drinks
  • Handcrafted beverages
  • Desserts
  • To go items
  • Kids options (at select locations)

Cosi's bread is baked in an open flame oven, in full view of customers. Their flatbread is based on a 2,000 year old secret recipe.[5] Every customer receives a sample of bread during their order and a piece is included with their meal.

All Così restaurants also feature a full-service espresso bar and some serve alcohol. They are also well known for serving s'mores as dessert.[citation needed].

Loyalty Program[edit]

Cosi implemented a loyalty program in 2007. Customers have the option to swipe their card for every purchase and receive credit for each purchase. For every entree purchased, an entree credit is added to the card. For every 10 entree credits the customer receives, they get a free entree. Beverage rewards function in the same manner using beverage credits.

References[edit]

  1. ^ "Frequently Asked Questions". Così. Retrieved 2009-11-12. 
  2. ^ Karyn Strauss (1999-10-04). "Xando-Cosi merger seen as target for larger audiences". Nation's Restaurant News. Retrieved 2009-01-23. 
  3. ^ http://www.fastcasual.com/article/113637/Cosi-sells-13-Washington-D-C-restaurants-for-8-4M (Apr 28th, 2010)
  4. ^ "About Us". Così. Retrieved 2009-11-12. 
  5. ^ "About Us". Così. Retrieved 2009-11-12. 

External links[edit]