Cricket Wireless

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Cricket Wireless LLC
Type Subsidiary
Industry Wireless Telecommunications
Predecessor(s) Cricket Communications, Inc.
Founded 1999 (1999)
Headquarters 5887 Copley Drive San Diego, CA 92111 (Kearny Mesa), United States
Area served United States
Parent AT&T Inc.
Website mycricket.com

Cricket Wireless also known as Cricket, founded in 1999, is a subsidiary of Leap Wireless International that provides prepaid wireless services to approximately 4.6 million subscribers in the United States.[1] On July 12, 2013, AT&T Inc. agreed to acquire Cricket's parent company Leap Wireless for $1.2 billion. The merger was approved by the Federal Communications Commission on March 13, 2014, [2] and later that same day, Leap Wireless announced the completion of its acquisition by AT&T.[3]

History[edit]

Typical Cricket retail store in Hillsboro, Oregon

Leap launched Cricket Wireless first market in Chattanooga, TN on March 17, 1999.[4]

On September 4, 2007, Competing carrier MetroPCS announced a $5.3 billion bid to merge with Leap Wireless.[5] Leap informally rejected the bid less than two weeks later.[6] MetroPCS officially withdrew the bid less than two months later, on November 1, 2007.[7]

On September 17, 2007, Cricket launched Wireless Broadband Service using EV-DO.[8]

On December 12, 2007, Cricket agreed to acquire Hargray Communications Group's wireless telecommunications business.[9]

On April 8, 2008, Cricket launched in Oklahoma City.[10]

On September 29, 2008, Cricket announced that they had entered into a 10 year roaming agreement with MetroPCS covering both companies' existing and future markets. The companies also entered into a spectrum exchange agreement covering licenses in certain markets [11] and on November 13, 2008, Cricket launched "Premium Extended Coverage", a roaming partnership with 14 wireless companies.[12] On February 2009, Cricket launched in Chicago.

On March 10, 2009, Cricket launched in the Philadelphia market, including suburbs such as Atlantic City, NJ and Wilmington, DE.[13]

On June 23, 2009, Cricket launched in the Washington, DC and Baltimore markets[13]

On September 28, 2009, Cricket changed its domain name to "mycricket.com"[13]

On April 13, 2010, Cricket launched Cricket Navigator, a GPS application that offers audible turn-by-turn navigation, hyper-local search and maps.[14]

On August 2010, Cricket and Sprint signed a five year wholesale agreement (MVNO) which allows Cricket to utilize Sprint's nationwide 3G EVDO network in the U.S.

On August 12, 2010, Cricket launched operator for the Kyocera Rio low cost touch phone.[15]

On May 31, 2012, Cricket announced the iPhone 4 and iPhone 4S availability on its network.[16]

On September 5, 2012, Electronic retailer RadioShack in partnership with Leap launched RadioShack No Contract Wireless, the service is powered by Cricket.

On July 12, 2013, AT&T Inc. agreed to buy Cricket Wireless parent for $1.2 billion and on March 13, 2014, the Federal Communications Commission approved the acquisition between AT&T and Leap Wireless.[2]

Muve Music[edit]

Muve Music is a music application service from Cricket Wireless. It is only available on Android devices on the Cricket network. The Muve Music application lets users browse and download millions of songs. Cricket currently has contracts with Sony, Universal Music, Warner Music, and EMI.

Coverage areas[edit]

Cricket subscribers are covered about 98% of the United States using its home network and roaming agreements with Sprint and among other CDMA carriers. Following the acquisition by AT&T, Cricket will be releasing devices capable of accessing AT&T's 3G, HSPA+, and 4G LTE network. Once on the AT&T network, Cricket customers will have coverage in 99% of the United States.

Data throttling[edit]

Cricket offers a variety of plans that include data allowance. Cricket provides 3 smartphone plans that depend of how much data you want a month. The plans start off at $50 for 2.5 GB of full-speed data, or $60 for 5 GB of full-speed data or $70 for 10 GB of full-speed data. Exceeding the cap results in reduced data speed (throttling), possibly as low as dialup speeds. Cricket measures the data allowance per day on a 30-day billing cycle.

Partnership with RadioShack[edit]

On September 5, 2012, RadioShack, in a partnership with Cricket Wireless, began offering its own branded wireless service using Cricket's nationwide network. RadioShack No Contract Wireless offers exactly the same rate plans and services as Cricket. Although RadioShack offers and markets product packaging and other aspects under its own brand, little changes are actually made on the smartphones themselves as most services on them are still branded Cricket.

See also[edit]

References[edit]

  1. ^ "Company Information | Cricket Wireless". Mycricket.com. Retrieved 2011-10-10. 
  2. ^ a b Welch, Chris (March 13, 2014). "FCC approves AT&T's purchase of Leap Wireless, says it's 'in the public interest'". The Verge. Retrieved March 13, 2014. 
  3. ^ "AT&T/Leap Merger - March 13, 2014". leapwireless.mediaroom.com. 2014. Retrieved 2014-03-13. 
  4. ^ "About". Leap Wireless. Retrieved 2009-08-27. 
  5. ^ Humer, Caroline (2007-09-04). "MetroPCS bids $5.3 billion for Leap Wireless". Reuters. Retrieved 2008-05-09. 
  6. ^ "Leap Rejects MetroPCS Merger Offer". TheStreet.com. 2007-09-16. Retrieved 2008-05-09. 
  7. ^ Dano, Mike (2007-11-01). "Metro ditches bid for Leap". RCR Wireless News. Retrieved 2008-05-09. 
  8. ^ "Leap Wireless - Media Relations - Press Release" (Press release). Phx.corporate-ir.net. 2007-09-17. Retrieved 2009-08-27. 
  9. ^ "Leap Wireless - Media Relations - Press Release" (Press release). Phx.corporate-ir.net. Retrieved 2009-08-27. 
  10. ^ "Leap Wireless - Media Relations - Press Release" (Press release). Phx.corporate-ir.net. Retrieved 2009-08-27. 
  11. ^ "Leap Wireless - Media Relations - Press Release" (Press release). Phx.corporate-ir.net. Retrieved 2009-08-27. 
  12. ^ "Leap Wireless - Media Relations - Press Release" (Press release). Phx.corporate-ir.net. 2008-11-13. Retrieved 2009-08-27. 
  13. ^ a b c "Cricket Wireless News and Coverage". Prepaid Reviews. Retrieved 2011-10-10. 
  14. ^ "Cricket Launches New Navigation Solution". Business Wire. 2010-04-20. Retrieved 2011-10-10. 
  15. ^ Kyocera Rio E3100 Coming Soon!, PhoneWebZ
  16. ^ Moren, Dan (May 31, 2012). "Prepaid carrier Cricket leaps onto iPhone scene". Macworld. Retrieved May 31, 2012. 

External links[edit]