Cadbury Curly Wurly
From Wikipedia, the free encyclopedia
Curly Wurly is a type of chocolate bar manufactured by Cadbury Trebor Bassett and sold in the United Kingdom, Australia, Germany, Portugal, The Netherlands, and the Republic of Ireland. It was launched in the UK in 1971. Its shape resembles two flattened, intertwined serpentine strings. The bar is made of chocolate-coated caramel. Also available are "Curly Wurly Squirlies," which come in a bag and are just the cross beams of the ladder. This design was created by Charlie Simmonds a worker and an apprentice at Cadbury.
A Canadian version of the Curly Wurly, known as the "Wig Wag" was available in the 1970s.
A US version of the Curly Wurly, known as the Marathon Bar was available in the 1970s and 1980s.
A 2004 online poll of retro confectionary aficionados found that the Curly Wurly was the most popular chocolate bar still in production.[1]
In the 1970s the actor and comedian Terry Scott appeared in memorable UK TV commercials for the product dressed as a schoolboy, complete with cap and short trousers.
[edit] Notes and references
[edit] External links
 |
This confectionery-related article is a stub. You can help Wikipedia by expanding it. |
