DWDB-TV

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DWDB-TV
Metro Manila
Channels Analog: 27 (UHF)
Affiliations Silent
Owner GMA Network
Founded June 1, 1995
Call letters’ meaning DW
Double B (the written spelling of BB, the callsign for GMA and DZBB)
Former affiliations Channel [V] (1999 - 2001)
Transmitter Power 100 kW

DWDB-TV channel 27 was a television station in Metro Manila, owned and operated by the GMA Network. Originally an independent station, DWDB was the first UHF TV station operated by a major radio-television network.

Contents

[edit] History

GMA UHF channel, Citynet Television on August 27, 1995.
GMA UHF channel, Citynet Television on August 27, 1995.

[edit] Citynet Television channel 27 (August 1995)

On August 27, 1995 seen another new UHF channel via DWDB-TV channel 27.[1] It was the first UHF television station operated by a major broadcast network. GMA officially launches its new channel under the Citynet Television brand and decided to expand its programming business via UHF. While incorporating the standard red, green and blue colors with some extra color in grey, Citynet Television logo differs from the traditional GMA insignia. It uses in oblique oblong circles in an abstraction of three-rings to indicate richness in color.

It was simplified in keeping with the symbol’s pared-down design. Underneath its oblique rings, a rectangular box embossing the text “citynet” in lower case and uses a San Serif font beneath it is the text “TELEVISION” in upper case and also uses the same San Serif typescript. But when displaying channel logo while programming, it was written CITYNET 27.

GMA very own music channel, EMC 27 in 1999.
GMA very own music channel, EMC 27 in 1999.

[edit] Entertainment Music Channel (1999)

Due to high programming cost, Citynet Television was rebranded into a music channel. EMC or Entertainment Music Channel uses a single logo adaptation. A simple with a modern glossier style was used. There are no other recorded insignia, due to the fact it only lasted months after it was turned into a branded music channel owned by Star TV Network. After months of commercial broadcast, EMC Inc. through GMA Network signed a leased broadcast agreement with Star TV Network to transmit a localize Channel [V]. On December 15, 1999, Channel [V] Philippines was launched on terrestrial channel 27.

Co-partnership with Star TV Network lasted until July 25, 2001 after 18-months of terrestrial agreement with GMA Network.
Co-partnership with Star TV Network lasted until July 25, 2001 after 18-months of terrestrial agreement with GMA Network.

[edit] Channel [V] Philippines (December 1999)

In December 15, 1999[2] Star TV Network leased the airtime of Citynet Television[3] to launch Channel [V] Philippines[4] through EMC also known as Entertainment Music Channel. This was revived when the then Citynet broadcasted taped Channel [V] International shows from 1996 - March 1999. This programming made Trey Farley, a former VJ-TV host of part-Filipino descent, familiar to the Citynet televiewers in 1995. Also, if previously, both Channel [V] and Citynet logos appear on the right corners of TV screens, this time, only Channel [V] International and Channel [V] Philippines logos appear one at a time. Part of the strategy to localize Channel [V] programming, its logo was shifted to a brand from a music television mark into a live product that has an vigorous position in its audience's lives. Channel [V] had inherited essentials of its distinctiveness, as well as the brackets around the V from its parent offshore. It dimensionalized the name Channel [V], making it into a object that could then became an environment for its broadcast design and a stage for live events. Instead of being a stylistic device, the brackets have a real purpose. Part of the brief also involves reflecting Channel [V]'s changing in programming that was part of the relaunch, which was a shift to genre-specific rather than continuous hits. Building on the 3D logo method and in a more intrinsic Filipino, it formed themed rooms for each kind. Each attributed its own shade and animated transition from the main logo to a genre-specific version of the mark. On the middle of 2001 Channel V Philippines forced to shutdown due to intense competition of MTV Philippines provided by Nation Broadcasting Company, a PLDT sister company, when PLDT bought a controlling stake in GMA.

[edit] As Q's repeater station

In November 2005, GMA and ZOE Broadcasting Network entered an agreement to rebroadcast DZOE-TV channel 11, the flagship of GMA's new subsidiary network QTV (now simply known as Q) as VHF with equal status to main GMA Network, in exchange of upgrading ZOE's facilities and airing ZOE-produced programming on GMA. Since 2007, this practice was discontinued to make use of station frequency for digital television test broadcasts of GMA's flagship station, DZBB-TV.

[edit] Thoughts and Suspicions

There are many thoughts and suspicions of selected number of televiewers that if Citynet Television to be brought back without giving up GMA's present TV subsidiary, Q Network. Many Filipinos know that Citynet, where a selected number of people watched, was a TV company of GMA. The return of Citynet Television may happen if they want to extend their programming like popularizing Hispanic teledramas dubbed in English other than Ka Ina or even popularizing English-dubbed Korean or Taiwanese TV dramas, telecast English-language TV shows from other countries like Australia, United Kingdom, Canada, or New Zealand, give hosting chances for the other recent GMA News reporters for English-medium TV news shows like before, or to broadcast taped present Channel [V]-produced shows since there is no existing contract between MTV Asia and NBC.

[edit] Shows previously aired under Citynet

[edit] Slogans

  • "Your Window to the World"

[edit] See also

[edit] References


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