DWKY

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DWKY (91.5 Win Radio)
915winradio.jpeg
City of license Pasig City
Broadcast area Metro Manila, surrounding areas
Branding 91.5 Win Radio
Slogan Winner Ka Dito!
Frequency 91.5 MHz
First air date 1980 (as DWMM)
1984 (as KY 91.5)
1998 (as K91)
October 13, 2003 (as Energy FM)
June 1, 2011 (as Big Radio)
June 27, 2014 (as Win Radio)
Format Rhythmic Top 40, Hot AC, OPM
Power 25,000 watts
ERP 60,000 watts
Callsign meaning DW
KY 91.5 (Former branding)
Former callsigns DWMM-FM (1980-1984)
Owner Mabuhay Broadcasting System, Inc.
(One Radio Management)
Webcast Big Radio on Ustream.tv
Website http://www.915bigradio.com/

DWKY (91.5 FM), under the brand 91.5 Win Radio, is a music radio station of Mabuhay Broadcasting System, Inc. in the Philippines. The station's studio is located at ground floor AIC Gold Tower, F. Ortigas Jr. Rd., Ortigas Center, Pasig City and its transmitter is located at Summit One Bldg., Shaw Blvd., Mandaluyong.[citation needed]

History[edit]

KY 91.5, and K91 (1984–2003)[edit]

91.5 Big Radio logo (June 1, 2011-June 26, 2014)

In 1984, DWKY was known as KY 91.5 under Mabuhay Broadcasting System, Inc. (MBSI) which also owned DZXQ 1350 AM. It played classic rock hits during the late 80's and the rest of the 90's.

In 1998, Manny F. Luzon became FM Operations Consultant for MBSI. KY 91.5 then became K91 FM, which mainly played novelty and pop music.

91.5 Energy FM (2003–2011)[edit]

DWKY from MBSI was re-launched under a new name, 91.5 Energy FM, with a new brand called “Pangga” and a recall byline “Wag mo sabihin radyo, sabihin mo E-ner-gy” in order to compete with the other local stations. Its studios moved to the SYSU Building in Quezon City.

From July to November 2006, The Edge Radio of United Christian Broadcasters occupied the 6pm-6am timeslot of Energy FM. In 2008, it ranked second among Metro Manila stations.[citation needed] In 2009, DWKY, together with its provincial stations, won in the 18th KBP Golden Dove Awards as Best FM Station of the year.[citation needed]

In 2010, Manny Luzon eventually left UBSI to join Progressive Broadcasting Corporation (where he transformed NU 107 to 107.5 Win Radio). After 8 years on DWKY, Energy FM signed off on June 1, 2011 and transferred to the 106.7 frequency a month later.

91.5 Big Radio (2011–2014)[edit]

91.5 Big Radio was launched in June 1, 2011 at 1:15am. It is managed by Manny Luzon, licensed by former owner MBSI, and resembles the Energy FM format. Bigman Marco (Mark Luzon, formerly known as Sgt. Mark of Energy FM and son of Manny Luzon) was the first to go on board, followed by a few jocks from the Energy FM roster.[1]

During its first month, it used a partial stinger of the Energy FM slogan "'Wag mo sabihing radyo," until it was abandoned upon Energy FM's move to 106.7. During its first 4 months, it reused its old studios in Centerpoint Bldg. in Pasig City, until it moved to its current studios in September 2011.

Since late March 2012, Big Radio ranked #3 in the FM radio ratings, based on the KBP Radio Research Council.

91.5 Win Radio (2014–present)[edit]

On June 26, 2014, 91.5 Big Radio was renamed as "91.5 Win Radio", the brand which used to be held by 107.5 for the past few years. A few days prior, Luzon resigned as EVP of PBC. Its programs and DJs (a few from the original Win Radio) were premiered last June 27, 2014.

DJs[edit]

  • Tess Mosa (Treesh Oliza-Salin, Deliciosa from 106.7 Energy FM)
  • Jay Machete (Joey Sarmiento, tabloid showbiz columnist)
  • Macho Bibbo (Earl Martinez, from 96.3 Campus Radio Legazpi, 99.5 Love Radio Legazpi & 107.5 Win Radio)
  • Marco Asero (Mark Luzon, formerly Big Man Marco, Program Director; Sgt. Mark from 91.5 Energy FM)
  • Rhiko Mambo (from 107.5 Win Radio & formerly Papa Beejhay, from 93.5 Campus Radio Dagupan)
  • Hardy Nero (Mark London, formerly Manny Pacwan, lifted from Hard & gardener)

Programs[edit]

  • Bibbo Sa Umaga (2am - 5am)
  • Winner Sa Umaga (5am - 8am)
  • Win Na Win Tayo (8am - 11am)
  • Most Requested Hits (11am - 1pm)
  • Heart Stories (1pm - 3pm)
  • Winner Sa Hapon (3pm - 5pm)
  • Win FRC (5pm - 7pm)
  • Winner Sa Gabi (7pm - 10pm)
  • Bedtime Stories (10pm - 2am)
  • Win Weekend (?)

See also[edit]

References[edit]