North American International Auto Show

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North American International Auto Show logo

The North American International Auto Show (NAIAS) is an annual auto show held in Detroit, Michigan at Cobo Center, usually in January. It is among the largest auto shows in North America.[1]

Contents

History[edit]

In 1899, William Ernest Metzger helped organize the Detroit Auto Show, only the second of its kind.[2] The next year, he helped stage the New York Auto Show in New York's Madison Square Garden.

An auto show was held in Detroit in 1907 at Beller's Beer Garden at Riverside Park and since then annually except 1941-1953. During the shows first decades of existence it portrayed only a regional focus. In 1957 international carmakers exhibited for the first time.[3]

In 1987 the Detroit Auto Dealers Association (DADA) proposed it become international. The members of the DADA went to places such as Europe and Japan in the attempt to convince those unveiling their new brands/vehicles in those countries to bring those unveilings to the North American Auto show. That attempt proved to be successful, the North American Auto show was then renamed the North American International Auto Show in 1989. The North American International Auto Show has been hosted in Detroit, Michigan for over a Century. Since 1965 the show has been held at Cobo Center where it occupies nearly 1 million square feet (93,000 m²) of floor space. The show is particularly important because the Metro Detroit area is the location of the headquarters of the Big Three American automakers, Chrysler, Ford, and General Motors. Prior to being held at the Cobo Center, the show was held at other well known places in the Metro Detroit area. Some of those places include the Light Guard Armory, Wayne Gardens pavilion, and Michigan State Fairgrounds.

Overview[edit]

The show begins with press preview days, industry preview days and a charity preview event. The charity preview raises money for local children's charities. In 2004 and 2005, the charity preview attracted 17,500 people at $400 a ticket and raised $7 million in total. 2006 was the sixth consecutive year the charity preview event raised over $6 million. 35,711 tickets were sold for the industry preview representing people from 24 countries in 2005 and 6,897 credentialed press from 63 countries. Over 800,000 attended during the days the show was open to the general public in 2004. It is estimated that the show generates a revenue of over $500 million to the local economy.

The NAIAS is the one of only a few auto shows in the United States sanctioned by the Organisation Internationale des Constructeurs d'Automobiles.

2015[edit]

The 2015 show ran from January 12 through January 25.

  • January 12–13 — Press preview
  • January 14–15 — Industry preview
  • January 16 — Charity preview
  • January 17–25 — Open to the public[4]

Car and Truck of the Year Award[edit]

The VW Golf/Golf GTI and Ford F-150 were selected to receive the show's North American Car and Truck of the Year awards.[5]

Production car introductions[edit]

Concept car introductions[edit]

EyesOn Design Awards[edit]

The Ford GT won the EyesOn Design "Best Designed Production Vehicle" award at the Detroit show while the Buick Avenir was selected as both "Best Concept Vehicle" and "Best Use of Color, Graphics, and Materials" and the Audi Q7 received Best Designed Interior,[38]

2014[edit]

The 2014 show ran from January 13 through January 26.

  • January 13–14 — Press preview
  • January 15–16 — Industry preview
  • January 17 — Charity preview
  • January 18–26 — Open to the public[39]

Car and Truck of the Year Award[edit]

The Chevrolet Corvette Stingray and Chevrolet Silverado were selected to receive the show's North American Car and Truck of the Year awards.[40]

Production car introductions[edit]

Concept car introductions[edit]

Race car introductions[edit]

EyesOn Design Awards[edit]

The 2015 Ford Mustang won the EyesOn Design "Best Production Vehicle" award at the Detroit show while the Volvo Concept XC Coupé took awards for both "Best Concept Vehicle" and "Best Use of Color, Graphics, and Materials".[72]

2013[edit]

The 2013 show ran from January 14 through January 27.

  • January 14–15 — Press preview
  • January 16–17 — Industry preview
  • January 18 — Charity preview
  • January 19–27 — Open to the public

Car and truck of the year award[edit]

The Cadillac ATS and Ram 1500 were selected to receive the show's North American Car and Truck of the Year awards.[73]

Production car introductions[edit]

Concept car introductions[edit]

Chevrolet also displayed five models sold outside the United States: the Onix, Orlando, Sail, Spin, and Trax.[86]

EyesOn Design Awards[edit]

The 2014 Cadillac ELR won the EyesOn Design "Production Category" at the Detroit show while the Nissan Resonance concept and the Ford Atlas concept tied for the "Concept Category" award.[87]

2012[edit]

Porsche exhibit stand at the 2012 NAIAS

The 2012 show ran from January 9 through January 22.

  • January 9–10 — Press preview
  • January 11–12 — Industry preview
  • January 13 — Charity preview
  • January 14–22 — Open to the public

Nissan returned to the show after a three-year absence.[88]

Bryan Herta was presented with the Baby Borg trophy for the 2011 Indianapolis 500 during the show, which coincided with the promotion of the return of the IZOD IndyCar Series to Detroit later in June. A replica Baby Borg was also presented to Suzie Wheldon, the widow of the winning driver of the race.

Car and truck of the year award[edit]

The Hyundai Elantra and Range Rover Evoque were selected to receive the show's North American Car and Truck of the Year awards.[89]

Production car introductions[edit]

Concept car introductions[edit]

EyesOn Design Awards[edit]

The Lexus LF-LC won the EyesOn Design "Excellence in Design Award" for concept vehicles debuted at the Detroit show and the 2013 Ford Fusion received the top honor for production vehicles.[91]

2011[edit]

The 2011 show ran from January 10 through January 23.

  • January 10–11 — Press preview
  • January 12–13 — Industry preview
  • January 14 — Charity preview
  • January 15–23 — Open to the public

Porsche returned to the show for the first time since 2007.[92] A new "Smarter Living in Michigan" section showcased alternative energy technologies outside of the automotive sector, in addition to an electric vehicle track condensed from its 2010 size.

Car and truck of the year award[edit]

The Chevrolet Volt and Ford Explorer were selected to receive the show's North American Car and Truck of the Year awards.[93]

Production car introductions[edit]

Concept car introductions[edit]

EyesOn Design Awards[edit]

The Porsche 918 RSR won the EyesOn Design "Excellence in Design Award" for concept vehicles debuted at the Detroit show and the 2011 Audi A6received the award for production vehicles.[98]

2010[edit]

The 2010 show ran from January 11 through January 24.

  • January 11–12 — Press preview
  • January 13–14 — Industry preview
  • January 15 — Charity preview
  • January 16–24 — Open to the public

A new "Electric Avenue" section showcased electric vehicles from around the world, including some entrants for the Automotive X-Prize. Saab, Hummer, Infiniti, Suzuki, and Porsche did not attend the 2010 show.[99] Nissan and Mitsubishi did not have regular floor space, but the Nissan Leaf and Mitsubishi i MiEV appeared in the Electric Avenue section.[100] A small electrical fire at the Audi exhibit caused an evacuation on January 21. Nobody was hurt.[101]

Car and truck of the year award[edit]

The Ford Fusion Hybrid and Ford Transit Connect were selected to receive the show's North American Car and Truck of the Year awards.[102]

Production car introductions[edit]

Concept car introductions[edit]

EyesOn Design Awards[edit]

The GMC Granite won the EyesOn Design "Excellence in Design Award" for concept vehicles debuted at the Detroit show and the Audi A8 received the top honor for production vehicles.[104]

2009[edit]

The 2009 show ran from January 11 through January 25.[105]

  • January 11–13 — Press days
  • January 14–15 — Industry days
  • January 16 — Charity preview
  • January 17–25 — Open to the public

Nissan, Infiniti, Mitsubishi, Suzuki, Rolls-Royce, Land Rover, Ferrari, and Porsche did not attend the 2009 auto show, the largest number of non-returning automakers in the show's history. As a result, the show became the first with Chinese automakers (BYD and Brilliance) exhibited on the main floor.[106]

Car and truck of the year award[edit]

The Hyundai Genesis and Ford F-150 were selected to receive the show's North American Car and Truck of the Year awards.[107]

Production car introductions[edit]

The 2010 Mercedes-Benz E-Class was announced and shown to invited members of the press, but was not put on public display until the March 2010 Geneva Motor Show.[108]

GM also announced the production of the Chevrolet Spark mini-car (previously shown as the Chevrolet Beat concept), for sale in Europe in 2010 and North America in 2011, as well as the Chevrolet Orlando compact MPV, for sale in North America in 2011. The Spark will be shown at the 2009 Geneva Motor Show.[109]

Concept car introductions[edit]

EyesOn Design Awards[edit]

The Audi Sportback and the Cadillac Converj (ELR) won the EyesOn Design "Excellence in Design Award" for concept vehicles debuted at the Detroit. The Audi R8 V10 and the BMW Z4 received the Design Excellence award for production vehicles.[104]

2008[edit]

The 2008 show ran from January 13 through January 27.

  • January 13–15 — Press days
  • January 16–17 — Industry days
  • January 18 — Charity preview
  • January 19–27 — Open to the public

Car and truck of the year award[edit]

The 2008 Chevrolet Malibu and Mazda CX-9 were selected to receive the show's North American Car and Truck of the Year awards.[111]

Production car introductions[edit]

Concept car introductions[edit]

EyesOn Design Awards[edit]

The Cadillac CTS concept and the Chrysler ecoVoyager won the EyesOn Design awards for concept car and truck. The 2009 Cadillac CTS-V and the BMW X6 received the Design Excellence awards for best production car and truck.[104]

2007[edit]

The 2007 show was held from January 7 through January 21.

  • January 7–9 — Press days
  • January 10–11 — Industry days
  • January 12 — Charity preview
  • January 13–21 — Open to the public

Car and truck of the year award[edit]

The Saturn Aura and Chevrolet Silverado were selected to receive the North American Car and Truck of the Year awards.[112]

Production car introductions[edit]

Concept car introductions[edit]

GM also displayed five "global" concept cars for the first time in North America: Chevrolet T2X, Chevrolet WTCC, Holden Efijy, Opel Antara GTC, and Saab Aero-X.

EyesOn Design Awards[edit]

The EyesOn Design Awards for Design Excellence winners were the 2007 Chrysler Nassau concept for "Aesthetics & Innovation", the Kia Kue concept for "Functionality", the 2008 Cadillac CTS (second generation) production model for "Concept Implementation", and the Jeep Trailhawk concept for "Spirit of Industrial Design".[104]

2006[edit]

The 2006 show was held from January 8 through January 22.

  • January 8–10 — Press days
  • January 11–12 — Industry days
  • January 13 — Charity preview
  • January 14–22 — Open to the public

Production car introductions[edit]

Concept car introductions[edit]

EyesOn Design Awards[edit]

The EyesOn Design Awards for Design Excellence winners were the Mazda Kabura concept for "Aesthetics & Innovation", the Ferrari FXX prototype for "Functionality", and the Chevrolet Camaro (fifth generation) model for "Concept Implementation".[104]

2005[edit]

Production car introductions[edit]

Concept car introductions[edit]

2002[edit]

Production car introductions[edit]

Concept car introductions[edit]

2001[edit]

Concept car introductions[edit]

The following concept cars were shown:

2000[edit]

Concept car introductions[edit]

1998[edit]

Production car introductions[edit]

  • Aston Martin DB7 "Alfred Dunhill"
  • Chrysler 300M
  • Chrysler LHS
  • Jeep Grand Cherokee
  • Dodge Dakota R/T Club Cab
  • Dodge Dakota R/T Regular Cab
  • GMC Jimmy 5-door
  • Oldsmobile Alero Coupe
  • Oldsmobile Alero Sedan
  • Pontiac Grand Am Sedan
  • Pontiac Grand Am Coupe
  • Lexus RX300
  • Saab 9-3 Sedan
  • Saab 9-3 Coupe
  • Saab 9-3 Convertible
  • Subaru Legacy SUS
  • Toyota Camry Solara Coupe
  • GMC Yukon Denali
  • Isuzu Amigo
  • Isuzu Rodeo
  • Isuzu Trooper
  • Mercedes-Benz ML430
  • Mercedes-Benz CLK430
  • Ford NASCAR Taurus
  • Ford Ranger

Concept car introductions[edit]

  • Aston Martin Project Vantage
  • Dodge TekQua Concept
  • Dodge Big Red Truck Concept
  • Dodge Intrepid ESX2 Concept
  • Buick Signia Concept
  • Chevrolet Monte Carlo Intimidator Concept
  • Chevrolet Guts Truck
  • Chevrolet Silverado Show Truck
  • Chrysler Chronos
  • Jeep Jeepster
  • Mitsubishi SST Concept
  • Oldsmobile Bravada X-Scape Concept
  • Plymouth Pronto Spyder Concept
  • Pontiac Montana Thunder Concept
  • Ford P2000 DIATA Concept
  • Ford Alpe Limited Concept
  • Ford Courier F1 Concept
  • GM EV1 Parallel Hybrid
  • GM EV1 CNG
  • GM EV1 Fuel Cell
  • GM EV1 Electric
  • Mobility Outfitters Gear Box Concept
  • GMC Sierra ACE Show Truck
  • Acura TL-X Concept
  • Audi Allroad Quattro Concept
  • Honda MV-99
  • BMW R1200C Sidecar Concept
  • Suzuki SUP-1
  • Karmann AFB Concept

1997[edit]

Production car introductions[edit]

Concept car introductions[edit]

1995[edit]

This edition featured 52 new vehicles, including 39 worldwide introductions.

Production car introductions[edit]

  • Dodge Viper RT/10
  • Dodge Caravan
  • Chrysler Town & Country
  • Chrysler Voyager
  • Chrysler Grand Voyager
  • Plymouth Voyager
  • GMC Yukon
  • Ford Taurus
  • Ford Explorer
  • Mercury Sable
  • Mercury Mystique "Young America" Edition
  • Toyota T100 XtraCab
  • Acura NSX-T
  • BMW 740iL
  • Hyundai Accent
  • Eagle Vision TSi "Autostick"
  • Lamborghini Diablo VT Roadster
  • Suzuki Esteem GL
  • Suzuki Esteem GLX
  • Suzuki Sidekick Sport
  • Oldsmobile Bravada
  • AM General Hummer H1
  • Land Rover Defender 90
  • Lincoln Mark VIII LSC
  • Gillet Vertigo
  • Jeep Grand Cherokee Orvis
  • Cadillac Eldorado

Concept car introductions[edit]

  • Acura CL-X
  • Buick XP2000[113]
  • Chrysler Atlantic Concept
  • Dodge Avenger RT Concept
  • Eagle Jazz Concept
  • Ford GT90
  • Ford Triton Concept
  • Ford Windstar SHO-Star Concept
  • Hyundai HCD-III
  • Lincoln L2K Concept
  • Oldsmobile Antares Concept
  • Plymouth Backpack
  • Pontiac Grand Prix 300GPX Concept

1993[edit]

Production car introductions[edit]

Concept car introductions[edit]

1992[edit]

Production car introductions[edit]

Concept car introductions[edit]

1991[edit]

1990[edit]

Concept car introductions[edit]

  • Buick Bolero Concept
  • Cadillac Aurora Concept
  • Chevrolet Corvette CERV III Concept
  • Dodge Daytona R/T Concept
  • Dodge LRT Concept
  • Eagle Optima Concept
  • Ford Surf Concept
  • GM Micro/CDS-2 (2-stroke) Concept
  • Mercury Cyclone Concept
  • Nissan Gobi Concept
  • Plymouth Voyager III Concept

1989[edit]

The Detroit Auto Show was renamed the North American International Auto Show for 1989, as Lexus and Infiniti debuted. The show opened on January 11, with press previews and introductions for the first two days.

Production car introductions[edit]

Concept car introductions[edit]

  • Chevrolet PPG XT-2 Concept
  • Chrysler Millenium Concept
  • Chrysler PPG Le Baron Pace Car Concept
  • Dodge Viper VM-01 Concept
  • Mercury Concept 50
  • Oldsmobile Aerotech II
  • Oldsmobile Aerotech III
  • Plymouth Speedster Concept
  • Pontiac Stinger Concept

1987[edit]

The 1987 show ran from January 10 through January 18.

Production models introductions[edit]

  • Cadillac Allante

Concept cars introductions[edit]

  • Dodge Daytona 199x Concept
  • Pontiac Pursuit Concept
  • Chevrolet Express Concept
  • Oldsmobile Aerotech I Long Tail Concept
  • Oldsmobile Aerotech I Short Tail Concept

See also[edit]

References[edit]

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