Dew Tour
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The Dew Tour is a sports tour that consists of five major, multi-sport events spanning the United States, with a cumulative points system, a $2.5 million competitive purse – the largest in action sports – and an additional $1 million bonus pool.
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[edit] History
The Dew Tour was established in 2005 as the world's premier season-long action sports tour. With five stops from June through October, the Dew Tour is owned and operated by Alli, the Alliance of Action Sports. NBC Universal and MTV, along with USA Network, are the broadcast homes of the Dew Tour. They combine for 52 hours of Dew Tour coverage, the largest in all of action sports. In its fourth year, the Dew Tour is the most watched and attended action sports property in the world, reaching 100 countries and 280 million homes worldwide.
Beginning in 2009, the first two stops focus on a single sport(BMX at stop 1 and Skateboard at stop 2). The last three events featured skateboarding (park and vert), BMX (park, vert, and dirt) and freestyle motocross. With cumulative points earned at each of the five stops based on performance, the overall points leader in each of the six disciplines is crowned year-end champion and awarded the prestigious Dew Cup. The winner with the most overall points is also awarded the title of Athlete of the Year. Past Dew Cup winners include Bucky Lasek, Ryan Sheckler, Jamie Bestwick, Shaun White and Nate Adams.
Key lifestyle elements at each Tour event include the Festival Village, specialty competitions, and live cutting-edge music. The Dew Tour's partners include Mountain Dew (tour title sponsor) and Wendy's (whose seat was previously occupied by Vans), Nike 6.0,Toyota and PlayStation (all event title sponsors). Associate partners include Ball Park, Matador, Paul Mitchell, and Verizon Wireless.
[edit] Host sites
The five host sites were selected from more than twenty prospective sites throughout the U.S. through a competitive bidding process. All five sites share a commitment with the Dew Tour to develop and offer fans a first-class, community-based event.
Host sites for the 2009 Dew Tour include Chicago, Ill.; Boston, Mass.; Portland, Ore.; Salt Lake City, Utah and Orlando, Fla.
[edit] Event types
The Dew Tour features three sports, with each sport consisting of several different disciplines:
- BMX
- Dirt: Riders will take runs on an all-dirt course made up of jumps of varying heights and distances. Judges will look for consistency, difficulty of tricks, and overall flow of each run.
- Park: Riders try to put together the best possible run on a park-style course made up of spines, ramps, mini-ramps, wall rides and box jumps. Judges will look for overall flow, use of the course, linking tricks as well as difficulty of tricks when scoring a run.
- Vert: Each rider will have a limited amount of time to put together their best run on this 80' wide half-pipe (BMX and skate share the same ramp). Riders will be judged on flow, height and difficulty of tricks.
- Freestyle Motocross: The only motorized competition on the Dew Tour, FMX features a course composed of metal takeoff ramps and dirt landings. Riders will be judged on their tricks over jumps that allow riders to reach distances of up to 90'.
- Skateboard
- Park: The park-style course will allow skaters to showcase their technical skills as well as their ability to "go big". The combination of ledges and rails with larger park obstacles will bring out a myriad of different lines and tricks, which is what judges will look for.
- Vert: Each rider will have a limited amount of time to put together their best run on this 80' wide half-pipe (BMX and skate share the same ramp). Riders will be judged on flow, height and difficulty of tricks.
[edit] Festival Village
Festival Village is a free, highly interactive complex that fans can explore, giving them a chance to experience the lifestyle aspects of the Dew Tour. Samples, giveaways, contests, and games are offered by sponsors to give the fans a more thorough experience between competitions. Fans get a chance to interact with their favorite athletes at autograph signings and as the athletes themselves discover all there is to see and do in Festival Village.
In 2009, one of the main attractions was the Nike 6.0 Yurt, where fans could design their own shoe and recieve many of the orange Nike 6.0 giveaways. Samples from Wendy's offered a reprieve from the heat with their lounge and Frosty's, while Ballpark and Matador kept the crowds fed with their respective hot dogs and meatsticks. If fans wanted to be a part of the action, they could visit Toyota to attempt their driving course, ride the mechanical bull at Matador, or pick up a Dart Blaster at NERF's Dart Tag course. For those looking to relax between competitions, PlayStation's huge bus shaded an area for people to play their video games, or they could visit the Paul Mitchell "salon" for a hair cut or style advise.
With even more going at the activations of Dickies, JC Penny, FuelTV, Ogio, Woodward, Yamaha, and Lucus Oil, Festival Village is the only place you can properly prepare for and take a break from the Dew Tour.
[edit] Concerts
Another main feature of the Dew Tour is the headlining concerts they put on at every stop. Big names come out to give the fans a musical party- typically either for free or for a minimal ticket cost. The lineup in 2009 was incredible, with hometown rapper Lupe Fiasco in Chicago, Taking Back Sunday at the Skate Open in Boston, rockstar celebs LMFAO in Portland, and rising star Asher Roth in Salt Lake City. The season was closed out with an outdoor show by local phenom Flo Rida in conjunction with the Dew Cup Awards Ceremony in Orlando.
[edit] 2005
- See main article: Dew Tour 2005
The 2005 Dew Tour Athlete of the Year honor was awarded to Ryan Sheckler (skateboard park) for having the most accumulated points across all six disciplines. Dew Cup winners included Sheckler, Bucky Lasek (skate vert), Ryan Guettler (BMX park and dirt), Jamie Bestwick (BMX vert) and Kenny Bartram (FMX).
[edit] 2006
- See main article: Dew Tour 2006
The 2006 Dew Tour Athlete of the Year accolade was awarded to Bestwick (BMX vert) for having the most accumulated points across all six disciplines. Sheckler, Lasek and Bestwick all repeated as Dew Cup champions, while Daniel Dhers (BMX park), Anthony Napolitan (BMX dirt) and Nate Adams (FMX) earned the year-end title in their disciplines.
[edit] 2007
- See main article: Dew Tour 2007
The 2007 Dew Tour Athlete of the Year honor was garnered by Adams (FMX) for having the most accumulated points across all six disciplines. Sheckler and Bestwick each won their third consecutive Dew Cups, with Adams and Dhers earning back-to-back titles and Shaun White (skate vert) and Ryan Nyquist (BMX dirt) earning their first Dew Cup honors.
[edit] 2008
- See main article: Dew Tour 2008
The 2008 Dew Tour Athlete of the Year honor was a first in Dew Tour history. Bestwick and Dhers split the honor for having the most accumulated points across all six disciplines. With four straight titles for Bestwick and three for Dhers, all other Dew Cup winners were first-time Dew Tour champions -- Pierre-Luc Gagnon (skate vert), Cameron White (BMX dirt) and Adam Jones (FMX). In a year of firsts, the Dew Tour crowned its youngest Dew Cup champion, 2007 Free Flow Tour winner , the 14-year-old skate park phenom.
[edit] 2009
- See main article: Dew Tour 2009
The 2009 Athlete of the Year went to Ryan Nyquist for having the most accumulated points across all six disciplines after he won the BMX dirt Dew Cup and finishing fifth overall in BMX park. Garrett Reynolds and Chris Cole were the only new Dew Cup Champions, for BMX park and skate park respectively. Jamie Bestwick swept the 2009 season and took home his fifth BMX vert Dew Cup, while Bucky Lasek won his third skate vert Dew Cup.
For the first time in its five-year history, the Dew Tour featured a BMX-only event in Chicago and a skateboard-only event in Boston. In conjunction with the Skate Open in Boston, TD Gardens also hosted the first ISF World Skateboarding Championships. By winning this particular Dew Tour stop, Ryan Sheckler and Bucky Lasek were also titled the first ISF World Skateboarding Champions.
[edit] See also
[edit] External links
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