|Type||Public company Private sector (BSE: 532180, NSE: DHANBANK)|
|Headquarters||Dhanlaxmi Bank Ltd,
Dhanalakshmi Buildings, Naickanal
|Key people||GN Bajpai, PG Jayakumar|
Dhanlaxmi Bank Ltd (BSE: 532180, NSE: DHANBANK) is an old private sector bank headquartered in Thrissur City, Kerala, India. The bank was focusing mostly on Southern states like Karnataka, Tamil Nadu, Andhra Pradesh and Kerala but it is looking for a pan-India presence since the last few years.
Dhanalakshmi Bank Ltd was incorporated on 14 November 1927 by a group of enterprising entrepreneurs at Thrissur city, the "Cultural Capital of Kerala" with a capital of 11,000 and 7 employees. It became a Scheduled Commercial Bank in the year 1977. It has today attained national stature with 275 branches and 404 ATMs spread over the states of Kerala, Tamil Nadu, Karnataka, Andhra Pradesh, Maharashtra, Gujarat, Delhi, West Bengal, Madhya Pradesh, Punjab, Uttar Pradesh, Rajastan, Chandigarh, Goa, and Hariyana. Current employee strength is around 2865
Dhanlaxmi Bank has reported a 11.8 per cent rise in net profit at 26.06 crores in the 12 months ended 31 March 2011, against 23.3 crores, a growth of 11.8 per cent. Total income rose to 1,053.19 crores from 625.56 crore. The financial year 2011 was a year for consolidation for the Bank. On all parameters, including important ones such as business growth, net interest margin and NPA control, it was a good year. Net interest margin for the year was around 2.7 per cent.The bank's loan-book witnessed a sharp growth largely on account of a greater thrust on the retail segment and diversification across regions, the release said. The bank's total income increased from 182.4 crores in the quarter ended 31 March 2010 to 342.2 crores, recording a growth of 87.6 per cent. Non-interest income rose from 31.9 to 46.1 crores as a result of a focused thrust on fee-based business.
Dhanlaxmi Bank has deployed technology widely. It has introduced Centralised Banking Solution (CBS) on the Flexcube platform at all its branches for extending anywhere/anytime/anyhow banking to its clientele through multiple delivery channels. The bank has set up a data centre in Bangalore, to keep the networked system operational round the clock. A disaster recovery centre is also operational at Thrissur for meeting various contingencies.
The bank has also changed its name from Dhanalakshmi Bank to ‘Dhanlaxmi’ Bank, which will have a new corporate identity. FITCH, a leading international branding and design consultancy had designed the new identity for the bank.
The bank is a depository participant of NSDL (National Security Depository Limited) offering Demat services through select branches. Bank is offering online trading in association with Destimoney securities. It has partnered AGS Infotech for instalation of ATMs. It offers VISA-branded debit and credit cards to customers. It is also offering insurance services through Bajaj Allianz Life Insurance company as their Bancassurance partner.
In March, 2010, the bank launched Dhanlaxmi Bank Platinum and Gold Credit cards.
- "Dhanlaxmi Bank launches credit cards". The Business Standard. Retrieved 2010-03-28.