||This article appears to be written like an advertisement. (April 2012)|
Its parts are marketed through a network of authorized BMW dealers, independent auto repair shops as well as through their website. The company has a long-standing relationship with the BMW dealers, allowing Dinan-modified vehicles to retain factory warranty coverage and even qualify for BMW's Certified Pre-Owned program; something often lost when vehicles receive aftermarket modifications. There are 180 locations in the United States that sell Dinan parts or cars; 150 of them are BMW dealerships. One of Dinan’s goals is to help and support these dealerships in hopes to increase sales from 5,000 cars a year to 15,000 cars a year.
Dinan’s comprehensive warranty program, introduced in 1996 with the cooperation of BMW of North America, provides BMW owners with matching coverage to that offered by BMW’s new car warranty, ensuring that Dinan performance enhancements and the BMW's they have been installed in are covered for up to 4 years or 50,000 miles.
Dinan supplied performance parts for the Mini line but the last model year designed for was in 2006. In addition Dinan also built BMW racing engines for teams competing in the Grand-Am Rolex Sports Car Series Daytona Prototype class up until 2013.
As of 2013, Dinan is part of the Driven Performance Brand Group which includes B&M Racing and Performance, Flowmaster, and Hurst Driveline Conversions.