Double Decker (chocolate bar)

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Double Decker
Type Confectionery
Current owner Cadbury plc
Introduced 1976
Related brands Cadbury products

Double Decker is a chocolate bar from Cadbury. First introduced in 1976 its name derives from the double-decker bus.

The chocolate bar is lightly flavoured with coffee and structured in two layers; an upper whipped nougat layer, with a lower layer of cereal ‘crispies’, these are then coated in milk chocolate.

The bar has a mass of approximately 60 g, and typically contains 11.3 g of fat, 41 g of carbohydrates, 2.6 g of protein and 1155 kJ (275 kcal) of energy. The Double Decker no longer contains hydrogenated oil.

There also exists a 'Double Decker - Nuts' launched in 2004, which has the advertising slogan "crispy, crunchy, chewy and nutty". This chocolate bar is essentially a Double Decker with nuts contained within the nougat layer; however has since been discontinued.

Double Decker bars originally had raisins embedded within the base layer but they were removed in 1986 in response to market research.

In 2009 the bar received a packaging revamp, for the first time since 2004. Also a Cadbury Double Decker Duo product was launched, two smaller 40 g Double Decker bars in one pack.

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