Double Rainbow (viral video)
Double Rainbow refers to a viral video posted by one-time MMA fighter Paul "Bear" Vasquez. The clip, filmed in his front yard just outside Yosemite National Park, in the U.S. state of California, chronicles his sighting of, and Stendhal syndrome-like reaction to a double rainbow. As of 4 November 2013[update], the video has more than 36,822,562 views on YouTube.
While the video has been known for its comedic qualities, there is also a deeply spiritual component to his excitement. The excitement and ecstasy experience, which can also be achieved through psychedelic drugs also has a spiritual appreciation component that can be triggered naturally without the use of drugs. Paul Bear Vasquez writes about his spirituality on his website, http://www.yosemitebear.net/. He married into the Yosemite Indian tribe and is deeply connected to the land where the video was recorded.
Paul Vasquez posted the video to YouTube himself (as user Hungrybear9562) on January 8, 2010. On July 3, comedian and late-night talk show host Jimmy Kimmel linked to the video in a post on Twitter, saying that he and a friend had declared it the "funniest video in the world." The video quickly gained over one million views.
As of February 2014[update], the video has over 39 million views on YouTube.
In popular culture
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Yosemite Bear has done commercials with celebrity inspired by his video. Beyond comedy, he has brought Rapture into the mainstream. Defined below, this double-rainbow experience has effected popular culture in more ways than one.
rap·ture [rap-cher] Show IPA noun 1. ecstatic joy or delight; joyful ecstasy. 2. Often, raptures. an utterance or expression of ecstatic delight. 3. the carrying of a person to another place or sphere of existence. 4. the Rapture, Theology . the experience, anticipated by some fundamentalist Christians, of meeting Christ midway in the air upon his return to earth. 5. Archaic. the act of carrying off.
On July 5, 2010, the Gregory Brothers auto-tuned the video under the name "Double Rainbow Song". Their video has since gotten over 30 million views and has become a viral video in itself, almost surpassing the original in number of views. The song has been covered by Amanda Palmer, Jimmy Fallon (as Neil Young) and also the Axis of Awesome during a live recording of a charity show in the UK.
On July 26, 2010, Cartoon Network in the United States broadcast a 30-second clip that parodies the video itself, placing two Rainicorns (the fictional rainbow-unicorn hybrid in the series) instead of real rainbows while Jake (voiced by John DiMaggio) is making comments, during the end credits of Adventure Time.
In the 2010 video game, Call of Duty: Black Ops, you can see a double rainbow appearing in the sky on the online multiplayer make "Nuketown"
In 2012, a web-based commercial inspired by the video promoted New Balance 890 Rainbow running shoes.
The 2012 video game Borderlands 2 features an Easter egg in which going to a certain location causes a double rainbow to appear in the sky while an audio recording plays of game characters Handsome Jack or Claptrap reenacting the dialogue from the video.
In the beginning of the film We're the Millers, the video is being watched by one of the main characters.
In the video game Pocket God, the player can create a rainbow and then a double rainbow. The natives' reaction to the double rainbow is a direct quote from this video.
In the video game League of Legends, one of the quotes from the champion Lux, the Lady of Luminosity, is "Double rainbow? What does it mean?"
In The Cleveland Show, Cleveland makes Junior believe there's a double rainbow outside the window, and Junior's response is "What does it mean?"
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