During the first three years of operation, the newspaper was owned 60% by Aftenposten and 40% by Verdens Gang (VG), both fully owned by public media company Schibsted. As of mid-2010, Verdens Gang (VG) owns E24 Næringsliv 100%.
In the course of the first week of operations it became the largest business web site in Norway. In week 46, 2008, it had 575,000 unique users per week.
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