The first issue of EMMA was published on 26 January 1977 with a circulation of about 200,000. Founder of the magazine was Alice Schwarzer who is still publisher and editor-in-chief. In December 2002, the EMMA website was launched.
The name of the magazine EMMA is a wordplay of the term emancipation. Since its foundation, EMMA is the leading feminist magazine in Germany, and the only political magazine in Europe entirely run by women.
The magazine has often been criticised for its opinionated and activist stance. Yet EMMA has had an impact on German society, creating awareness for and instigating debates on social and women's issues.
- "Happy Birthday, Emma: German Feminist Magazine Turns 30", Deutsche Welle, 25 January 2007. Retrieved on 2010-06-22.
- Alice Schwarzer: Emma. Die ersten 30 Jahre. München 2007: Kollektion Rolf Heyne. (German)
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