Ẽfini

For Voivod's album, see Infini.

In the late 1980s, Mazda diversified in the Japan market with the launch of three new marques. The company created Autozam, Eunos, and Ẽfini, in addition to the Mazda and Ford brands already marketed there. This experiment was ended in the mid-1990s.

The Ẽfini name and logo are not to be confused with several limited-edition second generation (FC) RX-7s, the "Infini" edition (marked with an infinity sign), from the late 1980s. As a brand, it encompassed most, if not all dealers formerly under Mazda's "Auto" dealer chain. It's pronounced like infini with a French style pronunciation of the in.

The Ẽfini marque was a sport-oriented brand, as opposed to the more comfortable, luxury-oriented Eunos. Today, Mazda continues to use the Ẽfini name as one of the company's dealership chains, along with Autozam, but the vehicles sold no longer use it. This included the following vehicles:

• 1990-1997 Efini MPV/Mazda MPV
• 1991-1993 Efini MS-6/Mazda Cronos
• 1992-1997 Efini MS-8 car unique to the brand
• 1991-1993 Efini MS-9/Mazda 929
• 1991-1996 Efini RX-7/Mazda RX-7

External links

• Mazda RX-7 History (via Internet Archive)