The song, written, composed, arranged and produced by Gaye himself, was a self-mockery of the singer's image and lifestyle. Providing a semi-rap at the beginning of the song where he sang "I got the baddest cool/could never be the fool/the ladies wait to get down with me", he later talks about the downside of being in the spotlight as he sang about his crippling drug abuse: "cause the toot and the smoke won't fulfill the need".
The song, while not making it to the BillboardHot 100, still made the R&B charts, peaking at #17. It would be Marvin's last Top 40 Billboard single at least on the R&B singles chart until 1981's "Praise".
Drums, piano, keyboard and synthesizers by Marvin Gaye
Saxophones by assorted musicians
Bass by Frank Blair
1 Single was later included in a 1994 re-release of In Our Lifetime and a 2007 re-release deluxe edition featured different alternate mixes for the sessions of In Our Lifetime as well as the original Love Man single of it.