Eight O'Clock Coffee

Eight O'Clock Coffee

Type	Coffee
Owner	Tata Global Beverages
Country	United States
Markets	US
Previous owners	1920 - A&P
Website	http://www.eightoclock.com

Eight O'Clock Coffee is the brand name of the light roast of coffee introduced by the American supermarket chain A&P in 1859. In 1919, the roast was renamed and given its current trademark. The company supposedly derived the name by conducting a survey asking people what time of day they drank coffee most. The majority of those surveyed reported that they typically drank coffee at 8 a.m. and 8 p.m., which is why company went with the name "Eight O'Clock Coffee."^{[citation needed]}

In the 1930s, Eight O'Clock coffee had gained over a quarter of the U.S. market share. By 1930, it was the most popular brand of coffee in the United States. In 1979, A&P licensed its division Compass Foods, Inc. to sell Eight O'Clock Coffee to other retailers including competing supermarket chains; in July 2005, it was acquired by India's Tata Coffee.^{[citation needed]}

Today, Eight O'Clock Coffee is the fourth largest seller of coffee in the U.S.^{[citation needed]} In 2009, Consumer Reports rated 8 O'Clock Coffee's 100 percent Colombian brew as the "best buy" for ground brews, beating well-known brands such as Folgers, Maxwell House and Starbucks. The Eight O'Clock Coffee company is headquartered in Montvale, NJ and produces its coffee in Landover, MD.

Coffee products

Eight O'Clock Coffee sells 11 to 42 oz. bags of coffee, both whole bean and ground. Their coffee is available in 11 flavors:

• Original
• Decaf Original
• 100% Colombian
• Decaf 100% Colombian
• Bokar
• French Roast
• Dark Italian Roast
• 50% Decaf
• Hazelnut
• French Vanilla
• Mocha

External links

• Eight O'Clock Coffee website
• Coffee at the Open Directory Project