Element Skateboards

From Wikipedia, the free encyclopedia
Jump to: navigation, search
Element Skateboards logo.

Element Skateboards (originally called Underworld Element Skateboards) is a skateboard company, formed by Jeremy Urueta, that manufactures skateboard decks, apparel, and footwear. The company is based in Irvine, California, United States (U.S.).[1] In 2000 Element became a subsidiary of Australian surfing brand Billabong International.[2]

History[edit]

An element brand cap

The company was founded in 1992 by Johnny Schillereff,[3] as a collaboration, and was called "Underworld Element Skateboards". Following a period of hardship, the struggling company was later absorbed by Schillereff and the "Underworld" portion of the name was dropped.[4]

Company stores are located in New York City, Honolulu, Orlando (Universal CityWalk), Nottingham, Bristol, Liverpool, Plymouth, Burlington, Montreal, Sydney, Melbourne, Madrid, and Paris.[citation needed]

Team[edit]

Element Europe[edit]

  • Madars Apse
  • Michael Mackrodt
  • Guilliaume Mocquin
  • Jarne Verbruggen
  • Nassim Guammaz
  • Karsten Kleppan
  • Phil Zwijsen
  • Ross McGouran
  • Ruben Rodrigues[7]

Element Australia[edit]

  • Bjorn Johnston
  • Corbin Harris
  • Beastman
  • Steve Gourlay[8]

References[edit]

  1. ^ Bloomberg Business Week (2012). "Company Overview of Element Skateboards, Inc.". Bloomberg Business Week. Bloomberg. Retrieved 20 August 2012. 
  2. ^ Billabong (2010). "Company History". Billabong. Billabong. Retrieved 20 August 2012. 
  3. ^ Dwell. Dwell (magazine). 2008. p. 60. ISSN 1530-5309. 
  4. ^ "The Element Skateboard Company Story". Element Skateboard. Retrieved 13 January 2009. 
  5. ^ TWS (22 August 2013). "GREYSON FLETCHER ON ELEMENT". TransWorld Skateboarding. GrindMedia. Retrieved 25 August 2013. 
  6. ^ "Team|Element US". Element US. Element. August 2013. Retrieved 25 August 2013. 
  7. ^ "Team". Element Europe. Element. August 2013. Retrieved 25 August 2013. 
  8. ^ "Team". Element Australia. Element. August 2013. Retrieved 25 August 2013. 

External links[edit]