At the MIT Sloan CIO Symposium 2013
|Born||14 April 1962|
|Citizenship||United States of America|
|Institutions||MIT Sloan School of Management|
|Notable students||Sinan Aral
Lorin M. Hitt
Marshall Van Alstyne
Michael D. Smith
Yu (Jeffrey) Hu
Xiaoquan (Michael) Zhang
|Known for||Productivity paradox
The Long Tail
Bundling of Information Goods
|Notable awards||John D.C. Little Award for Best Paper in Marketing Science;|
Erik Brynjolfsson (born 14 April 1962) is an American academic, and Schussel Family Professor of Management at the MIT Sloan School of Management, the Director of the MIT Center for Digital Business and a Research Associate at the National Bureau of Economic Research, known for his contributions to the world of IT Productivity research and work on the economics of information more generally.
Brynjolfsson earned his A.B., Magna cum laude, and MS in Applied Mathematics and Decision Sciences at Harvard University. He received a Ph.D. in Managerial Economics from the MIT Sloan School of Management.
Brynjolfsson has served on the faculties of MIT, Harvard and Stanford. In 2001 he is appointed Schussel Family Professor of Management at the MIT Sloan School of Management. He lectures and consults worldwide, and serves on corporate boards. He teaches the popular course 15.567, The Economics of Information: Strategy, Structure, and Pricing, at Sloan. He was also a contributing member to the Winter, 2004 Boston Ski and Sports Club (BSSC) Championship flag football team.
His research has been recognized with nine "best paper" awards by fellow academics, including the John DC Little Award for the best paper in Marketing Science. Brynjolfsson is the founder of two companies and has been awarded five U.S. patents. At MIT, he teaches a class on "The Economics of Information: Strategy, Structure and Pricing" and hosts a related blog Economics of Information.
Brynjolfsson research interests focus on the economic impacts of information technology on productivity at both the level of the firm and the economy. He has examined a number of topics like intangible assets, information worker productivity, the Long Tail in digital goods, and business process replication.
More recently, in his book Race Against the Machine Brynjolfsson, along with Andrew McAfee has argued that technology is racing ahead, and skills, organizations and institutions are not adjusting fast enough.
Information Technology and Productivity
Brynjolfsson wrote an influential review of the "IT Productivity Paradox" and in separate work, documented a clear correlation between IT investment and productivity. He has argued that the use of Information Technology is mostly likely to increase productivity when it is combined with complementary business processes and human capital.
Computers, Productivity and Organizational Capital
- Brynjolfsson, Erik and McAfee, Andrew (October 2011) Race Against The Machine: How the Digital Revolution is Accelerating Innovation, Driving Productivity, and Irreversibly Transforming Employment and the Economy. Digital Frontier Press. ISBN 0-984-72511-3
- Brynjolfsson, Erik and Saunders, Adam (October 2009) Wired for Innovation: How Information Technology is Reshaping the Economy. The MIT Press. ISBN 0-262-01366-5
- Wu, Lynn and Brynjolfsson, Erik (August 2013) "The Future of Prediction: How Google Searches Foreshadow Housing Prices and Sales". NBER Conference Technological Progress & Productivity Measurement, 2009; WISE, 2009; ICIS, 2009.
- Brynjolfsson, Erik and Hitt, Lorin (June 2003) "Computing Productivity: Firm-level Evidence,Review of Economics and Statistics.
- Brynjolfsson, Erik and Hitt, Lorin (Fall 2000) "Beyond Computation: Information Technology, Organizational Transformation and Business Performance," Journal of Economic Perspectives, Vol. 14, No. 4, pp. 23–48.
- Bresnahan, Timothy, Brynjolfsson, Erik and Hitt, Lorin (February, 2002) "Information Technology, Workplace Organization and the Demand for Skilled Labor: Firm Level Evidence" Quarterly Journal of Economics, Vol. 117, pp. 339–376.
- Brynjolfsson, Erik, Hitt, Lorin and Yang, Shinkyu (2002)"Intangible Assets: Computers and Organizational Capital", Brookings Papers on Economic Activity: Macroeconomics, 137-199.
Bundling and Pricing of Information Goods
- Bakos, Yannis and Brynjolfsson, Erik (December, 1999) "Bundling Information Goods: Pricing, Profits and Efficiency", Management Science, Vol. 45, No. 12, pp. 1613–1630.
- Bakos, Yannis and Brynjolfsson, Erik (January, 2000) "Bundling and Competition on the Internet", Marketing Science, Vol. 19, No. 1, pp. 63–82.
Internet Commerce and the Long Tail
- Brynjolfsson, Erik, Smith, Michael and Hu, Yu (November, 2003) "Consumer Surplus in the Digital Economy: Estimating the Value of Increased Product Variety at Online Booksellers," Management Science, Vol 49, No. 11.
- Brynjolfsson, Erik, Hu, Yu and Rahman, Mohammad (November, 2009) "Battle of the Retail Channels: How Product Selection and Geography Drive Cross-channel Competition", Management Science, Vol. 55, No. 11.
- Brynjolfsson, Erik, Hu, Yu and Simester, Dunan (2006) "Goodbye Pareto Principle, Hello Long Tail: The Effect of Search Costs on the Concentration of Product Sales"
- Brynjolfsson's MIT Web Site with links to research papers.
- Economics of Information Blog
- Profile in Business Week, September 29, 2003. (“If e-business had an oracle, Erik Brynjolfsson would be the anointed.”)
- Profile in Optimize, October, 2005. (Brynjolfsson ranked second in research study of “most influential academics of business technology”)
- Profile in Supply Chain Management, January, 2006.
- CIO Insight Interview, “Expert Voice: Erik Brynjolfsson on Organizational Capital” October, 2001.
- Profile in Informationweek, April 17, 2000. (“When it comes to explaining the relationship between IT and worker productivity--bandwagon jumpers like Federal Reserve chairman Alan Greenspan notwithstanding--the generally acknowledged expert in the field is Erik Brynjolfsson…”)