Erik Brynjolfsson

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Erik Brynjolfsson
Citizenship United States of America
Fields Information Systems
Economics
Technological Change
Institutions MIT Sloan School of Management
Alma mater Harvard
MIT
Notable students Lorin M. Hitt
Marshall Van Alstyne
Shinkyu Yang
Michael D. Smith
Yu (Jeffrey) Hu
Xiaoquan (Michael) Zhang
Known for Productivity paradox
The Long Tail
Bundling of Information Goods
Cyberbalkanization
Notable awards John D.C. Little Award for Best Paper in Marketing Science;

Erik Brynjolfsson is the Schussel Family Professor of Management at the MIT Sloan School of Management, the Director of the MIT Center for Digital Business and a Research Associate at the National Bureau of Economic Research. His research and teaching focus on how businesses can effectively use information technology.

Brynjolfsson has made important contributions to the world of IT Productivity research and his research has been recognized with nine "best paper" awards by fellow academics, including the John DC Little Award for the best paper in Marketing Science. Brynjolfsson is the founder of two companies and has been awarded five U.S. patents. His recent research examines intangible assets, information worker productivity, the Long Tail in digital goods, and business process replication. At MIT, he teaches a class on "The Economics of Information: Strategy, Structure and Pricing" and hosts a related blog Economics of Information.

Brynjolfsson earned his A.B., Magna cum laude, and S.M. in Applied Mathematics and Decision Sciences at Harvard University. He received a Ph.D. in Managerial Economics from the MIT Sloan School of Management and has served on the faculties of MIT, Harvard and Stanford.

Brynjolfsson lectures and consults worldwide, and serves on corporate boards. He was also a contributing member to the Winter, 2004 Boston Ski and Sports Club (BSSC) Championship flag football team.

[edit] Works

Computers, Productivity and Organizational Capital

  • Brynjolfsson, Erik and Saunders, Adam (October 2009) Wired for Innovation: How Information Technology is Reshaping the Economy. The MIT Press. ISBN 0262013665
  • Brynjolfsson, Erik and Hitt, Lorin (June 2003) "Computing Productivity: Firm-level Evidence,Review of Economics and Statistics.
  • Brynjolfsson, Erik and Hitt, Lorin (Fall 2000) "Beyond Computation: Information Technology, Organizational Transformation and Business Performance," Journal of Economic Perspectives, Vol. 14, No. 4, pp. 23-48.
  • Bresnahan, Timothy, Brynjolfsson, Erik and Hitt, Lorin (February, 2002) "Information Technology, Workplace Organization and the Demand for Skilled Labor: Firm Level Evidence" Quarterly Journal of Economics, Vol. 117, pp. 339-376.
  • Brynjolfsson, Erik, Hitt, Lorin and Yang, Shinkyu (2002)"Intangible Assets: Computers and Organizational Capital", Brookings Papers on Economic Activity: Macroeconomics, 137-199.

Bundling and Pricing of Information Goods

  • Bakos, Yannis and Brynjolfsson, Erik (December, 1999) "Bundling Information Goods: Pricing, Profits and Efficiency", Management Science, Vol. 45, No. 12, pp. 1613-1630.
  • Bakos, Yannis and Brynjolfsson, Erik (January, 2000) "Bundling and Competition on the Internet", Marketing Science, Vol. 19, No. 1, pp. 63-82.

Internet Commerce and the Long Tail

  • Brynjolfsson, Erik, Smith, Michael and Hu, Yu (November, 2003) "Consumer Surplus in the Digital Economy: Estimating the Value of Increased Product Variety at Online Booksellers," Management Science, Vol 49, No. 11.
  • Brynjolfsson, Erik, Hu, Yu and Rahman, Mohammad (November, 2009) "Battle of the Retail Channels: How Product Selection and Geography Drive Cross-channel Competition", Management Science, Vol. 55, No. 11.
  • Brynjolfsson, Erik, Hu, Yu and Simester, Dunan (2006) "Goodbye Pareto Principle, Hello Long Tail: The Effect of Search Costs on the Concentration of Product Sales"

[edit] External links

  • Brynjolfsson's MIT Web Site with links to research papers.
  • Economics of Information Blog
  • Profile in Business Week, September 29, 2003. (“If e-business had an oracle, Erik Brynjolfsson would be the anointed.”)
  • Profile in Optimize, October, 2005. (Brynjolfsson ranked second in research study of “most influential academics of business technology”)
  • Profile in Supply Chain Management, January, 2006.
  • CIO Insight Interview, “Expert Voice: Erik Brynjolfsson on Organizational Capital” October, 2001.
  • Profile in Informationweek, April 17, 2000. (“When it comes to explaining the relationship between IT and worker productivity--bandwagon jumpers like Federal Reserve chairman Alan Greenspan notwithstanding--the generally acknowledged expert in the field is Erik Brynjolfsson…”)
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