He is portrayed as a terrifying wizard-like demon, resembling a red headed black humanoid wearing a leopard skin, carrying a large bag of winds on his shoulders.
The iconography of Fujin seems to have its origin in the cultural exchanges along the Silk Road. Starting with the Hellenistic period when Greece occupied parts of Central Asia and India, the Greek wind god Boreas became the god Wardo in Greco-Buddhist art, then a wind deity in China (frescoes of the Tarim Basin), and finally the Japanese Wind God Fujin.
The wind god kept its symbol, the windbag, and its dishevelled appearance throughout this evolution.
- ^ "The Japanese wind god images do not belong to a separate tradition apart from that of their Western counter-parts but share the same origins. (...) One of the characteristics of these Far Eastern wind god images is the wind bag held by this god with both hands, the origin of which can be traced back to the shawl or mantle worn by Boreas/ Oado." (Katsumi Tanabe, "Alexander the Great, East-West cultural contacts from Greece to Japan", p21)
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