FLO International

Fairtrade International (FLO)
Type	Non-profit organization
Industry	Product certification
Founded	2004
Headquarters	Bonn, Germany
Key people	Molly Harriss Olson, Chair of the Board
Products	Producer Business Development, Standards Development
Website	www.fairtrade.net

Fairtrade International (FLO) is a non-profit, multi-stakeholder association involving 25 member and associate member organizations (labelling initiatives and producer networks), traders and external experts.^[1] The organization develops and reviews Fairtrade Standards, assists producers in gaining and maintaining Fairtrade certification and capitalizing on market opportunities.

Fairtrade International is one of the two organizations which resulted from the January 2004 split of Fairtrade Labelling Organizations International into Fairtrade International, the standards setting and producer support unit, and FLO-CERT, which inspects and certifies producer organizations and audits traders.

Membership [edit]

Over 21 Fairtrade labelling initiatives are Fairtrade International members:^[2]

Asociación del Sello de Productos de Comercio Justo
Comercio Justo México (associate member)
Fair Trade Association of Australia and New Zealand
Fairtrade Österreich
Fairtrade Mark Ireland
The Fairtrade Foundation
Max Havelaar Belgique

Association Max Havelaar France
Max Havelaar Danmark
Stichting Max Havelaar
Fairtrade Max Havelaar Norge
Max Havelaar Foundation
Reilun kaupan edistämisyhdistys
Fairtrade Sverige

TransFair Canada
TransFair Deutschland
TransFair Italia
TransFair Japan
TransFair-Minka Luxembourg
Fair Trade Label South Africa (associate member)

Fairtrade Estonia
Fairtrade Latvia
Fairtrade Lithuania
Europe Korea Foundation (marketing organization)
Fairtrade Hong Kong Foundation (marketing organization)
The Czech Fairtrade Association (marketing organization)

These labelling initiatives were joined in 2007 by three Fairtrade producer networks:

Network of Asian and Pacific Producers (NAPP)
Coordinadora Latinoamericana y del Caribe de Pequeños Productores de Comercio Justo (CLAC)
Fairtrade Africa

Mission [edit]

Fairtrade International’s mission is to enable the sustainable development and empowerment of disadvantaged producers & workers in developing countries through Fairtrade certification by:

setting international Fairtrade Standards;
facilitating and developing Fairtrade business;
supporting producers in making maximum use of the opportunities offered by Fairtrade certification; and by
promoting the case for trade justice in debates on trade and development.

FLO is the only organization in the world that specializes in Fairtrade standard-setting.

Governance [edit]

Fairtrade International (FLO) is a membership-based, not-for-profit association under German law. Its legal name is Fairtrade Labelling Organizations International e.V. Its membership is open to Fairtrade labelling Initiatives and producer networks.

Both producer networks and labelling initiatives hold regular assemblies to allow their members to discuss relevant common issues. These assemblies are followed by an annual general assembly of all members, where issues such as membership and approval of annual accounts are discussed. Members of the FLO Board of Directors are also elected during general assemblies.

The FLO Board of Directors is composed of:

5 labelling initiative representatives;
4 producer network representatives (with at least a member from Latin America, Africa and Asia);
2 certified trader representatives;
2 external Board Members (usually consultants and field experts);

The FLO Board is primarily responsible for the strategic orientations of the organization, its financial and risk management, and relations with the organization's Chief Executive Officer.

The board also appoints members to the following committees:

The Standards Committee
The Finance Committee
The Nominations Committee

Structure [edit]

Fairtrade International is divided into three units:

Standards—sets and maintains fairtrade standards
Finance and Central Services—ensures coordinated communications, finance, human resources, fundraising and IT services
Producer Services and Relations—supports producers in gaining and maintaining fairtrade certification and capitalizing on market opportunities

Fairtrade standards [edit]

Given the development focus of fairtrade, fairtrade standards contain minimum requirements that all producer organisations must meet to become certified as well as progress requirements in which producers must demonstrate improvements over time.

There are two types of fairtrade standards for disadvantaged^[vague] producers: standards for small farmers' organizations and for hired labour situations.

Small farmers' organization standards include requirements for democratic decision making, ensuring that producers have a say in how the fairtrade premiums are invested, etc. They also include requirements for capacity building and economic strengthening of the organization.

Hired labour situation standards seek to ensure that employees receive decent^[vague] wages and may join unions and bargain collectively. Fairtrade certified plantations must also ensure that there is no forced or child labour and that health and safety requirements are met. In a hired labour situation, fairtrade standards require a “joint body” to be set up with representatives from both management and employees. This joint body decides on how fairtrade premiums will be spent to benefit plantation employees.

For some products, such as coffee, only fairtrade standards for small farmers' organizations are applicable. For others, such as tea, both small farmers' organizations and plantations can be certified.

Fairtrade standards and procedures are approved by the FLO Standards Committee, an external committee comprising all FLO stakeholders (labelling initiatives, producers and traders) and external experts. Fairtrade standards are set in accordance to the requirements of the ISEAL Code of Good Practice in standards setting and are in addition the result of an extensive consultation process, involving a variety of stakeholders: producers, traders, external experts, inspectors, certification staff etc.^[3]

Producer support [edit]

The Producer Services and Relations Unit (PSR) supports producers in gaining and maintaining Fairtrade certification and capitalizing on market opportunities. Furthermore, PSR assists producer organizations on issues ranging from encouraging democratic development to finding markets for their products. These services are offered via regular visits to producer organizations and the work of approximately 40 Liaison Officers who cover 50 producer countries and offer support locally to Fairtrade producers.^[4]

International FAIRTRADE Certification Mark [edit]

Main article: International FAIRTRADE Certification Mark

The FAIRTRADE Mark is an international independent consumer Mark which appears on products as a guarantee that producers and traders have met Fairtrade Standards. The FAIRTRADE Mark is owned and protected by FLO, on behalf of its 25 member and associate member labelling initiatives and producer networks.

For a product to carry the FAIRTRADE Mark, it must come from FLO-CERT inspected and certified producer organizations. The crops must be grown and harvested in accordance with the International Fairtrade Standards set by Fairtrade International. The supply chain is also monitored by FLO-CERT to ensure the integrity of labelled products. Only authorized licensees can use the FAIRTRADE Mark on their products.

The FAIRTRADE Mark shows a cheering person - representing both the producers celebrating a fair deal through Fairtrade, and the consumers who know they are making a positive difference through the purchase of Fairtrade products.

References [edit]

^ Fairtrade International (2011).Our members. URL accessed on August 24, 2011.
^ Fairtrade International (2011).Fairtrade labelling initiatives.URL accessed on August 24, 2011.
^ Fairtrade International (2011). Standard Setting. URL accessed on February 21, 2011.
^ Fairtrade International (2011). Liaison Officers. URL accessed on February 21, 2011.

External links [edit]