Fantasy (fragrance)

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Fantasy
Fragrance by Britney Spears
Type Women's fragrance
Released September 15, 2005
Label Elizabeth Arden
Tagline Everybody has one
Predecessor Curious
Successor Curious: In Control

Fantasy is a women's fragrance and fragrance line by Britney Spears and Elizabeth Arden. Fantasy, the perfume, is the second perfume to be endorsed by Britney Spears. The ad's tagline is "Everybody has one". The Fantasy fragrance line has currently six perfumes: Fantasy, Midnight Fantasy, Hidden Fantasy, Circus Fantasy, Fantasy Twist and Island Fantasy.

It was released in the US on September 15, 2005, following the successful previous perfume from Spears, "Curious", which made over $30 million in sales in the first three months of its launch.

  • Products available for purchase are:
    • 1.0/1.7/3.3 oz Perfume bottle
    • "Work Your Magic" Body Soufflé
    • "Look My Way" Color Kit[1]
    • "Cast a Magic Spell" Fragrance Roller Ball and Lip Gloss Duo[2]
    • Solid Perfume Compact[3]

Fantasy was created by Jim Krivda. It's notes are red lychee, golden quince, kiwi, cupcake accord, jasmine petals, white chocolate, orchid, musk, orris root and sensual woods. It is initially fruity smelling, then very sweet, showing the promised smells of cupcake and white chocolate, with a very light floral smell.

The Fuchsia bottle is famous for featuring real Swarovski crystals embedded into the glass and the plastic collar. In 2008, the collar began being produced without the Swarovski Crystals. The believed reasoning behind this is because the glue of the crystal top would melt in higher temperatures, which many buyers realized a considerable time after purchase.

The television commercial for Fantasy Britney Spears was shot in Los Angeles and was directed by Bille Woodruff. It stars actor–model Nick Steele as the Hunter, with the background music being "Breathe on Me".

Flanker fragrances[edit]

Midnight Fantasy[edit]

Midnight Fantasy
Fragrance by Britney Spears
Type Women's fragrance
Released December 2006
Label Elizabeth Arden
Tagline Magic Begins at Midnight
Predecessor In Control
Successor Believe

A spin-off fragrance entitled Midnight Fantasy was released in December 2006, in some department stores, and January 2007 everywhere else. The bottle is a blue version of the original pink bottle. A gift set includes 100ml perfume bottle, 100ml Body Lotion and Lip Gloss.[4] Midnight Fantasy has a black cherry accord.

Midnight Fantasy is classified as a sensual, sweet, fruity, feminine, flowery fragrance. Fragrance notes: black cherries, plum, orchid, freesia, musk and amber. Midnight Fantasy is recommended for romantic wear.[5]

The perfume initially sold well in December. However, events in Spears' personal life in January affected sales of the perfume, with analysts reporting that people were returning holiday perfume gift sets to stores in larger numbers than expected. Sanders observed that "the timing couldn't be worse" for such a downturn in sales of the perfume, because the craze for celebrity perfumes was already declining across all fragrances, having fallen 17% to USD140 million in 2006.[6] Sales have since reportedly started to rebound according to Macy's.

In April 2007, Spears set out a paparazzi contest with the aim of promoting the perfume. In an electronic mail message sent to her fans, she asked them to "share what happens to you when the clock strikes 12", by photographing their friends. Commentators observed that Spears' requirement that photographs not contain "nudity, obscenity, or violent depictions" would rule out several photographs taken of Spears herself that contained nudity.[7][8][9][10]

Hidden Fantasy[edit]

Hidden Fantasy
Hiddenfantasy.png
Fragrance by Britney Spears
Type Women's fragrance
Released January 2009
Label Elizabeth Arden
Tagline What do you have to hide?
Predecessor Curious Heart
Successor Circus Fantasy

The perfume is a spin-off fragrance of the original perfume Fantasy and it hit the stores in January 2009. It is described as "a seductive scent that is all about expressing the many mysterious sides of a woman". The bottle, which is available in 30, 50 and 100 ml, is deep cherry red with pink crystals "symbolizing love, femininity and warmth" like the previous two. A gift set includes 50ml Eau de Parfum Spray and 100ml Body Souffle.[11]

The perfume was developed by perfumer Rodrigo-Flores Roux, who also worked on With Love... Hilary Duff. The scent was "inspired by the singer's love of white florals, vanilla and luscious desserts", and the notes include sweet orange, tangerine, grapefruit blossom, verbena, jasmine, stargazer lily, sweet Napolitano cake, vanilla bean, jacaranda wood, fluid sandalwood and amber.

This fragrance has a 'Hidden' theme, used in the name, tagline and description. It was shown in the music video for "Circus" alongside Believe and Curious.

Circus Fantasy[edit]

Circus Fantasy
Fragrance by Britney Spears
Type Women's fragrance
Released September 2009
Label Elizabeth Arden
Tagline Do you make it hot?
Predecessor Hidden Fantasy
Successor Radiance

Circus Fantasy is a fragrance created by Britney Spears and Elizabeth Arden. The perfume came out in September 2009. The fragrance was inspired by Spears' album Circus, and tour The Circus Starring Britney Spears. The bottle is the same as the previous Fantasy fragrances, except that the bottle is a light blue with red crystals. This is the first fragrance that Elizabeth Arden created specifically for an artist's album. A gift set includes Eau De Parfum Spray 50ml, Body Souffle 100ml and Lip Gloss 8ml.[12] The fragrance contains: raspberry, apricot blossom, peony, lotus, orchid, vanilla, musk, and candy.[13]

The fragrance was shown in her music video for 3.

In Australia, a promotion deal was set up with Myer, whereby, for a limited time, customers who bought a 100 ml bottle would also receive a free CD featuring a remix of the song "Circus" and the song "Kill the Lights", taken from the Circus album.

Fantasy Twist[edit]

Fantasy Twist
Fragrance by Britney Spears
Type Women's fragrance
Released September 2012
Label Elizabeth Arden
Tagline "Choose Your Fantasy"
Predecessor Cosmic Radiance
Successor Island Fantasy

Fantasy Twist is a fragrance created by Britney Spears and Elizabeth Arden. The perfume Fantasy Twist is a combination of some of Britney's most popular fragrances Fantasy and Midnight Fantasy. It is a sphere shaped bottle that breaks in half leaving one side a pink bottle which is Fantasy, and one side a dark blue bottle that is Midnight Fantasy, and pink and blue are Britney's favorite colors. The pink bottle Fantasy has notes of: red lychee, golden quince, kiwi, cupcake accord, jasmine petals, white chocolate, orchid, musk, orris root, and sensual woods. It is initially smelling fruity, then very sweet, showing the promised smells of cupcake and white chocolate, with a very light floral smell. The dark blue bottle Midnight Fantasy is classified as a sensual, sweet, romantic, fruity, feminine, flowery fragrance, it has notes of: black cherries, plum, orchid, freesia, musk, and amber. The sizes of Fantasy Twist will be 1.0 oz 1.7 oz 3.4 oz.

Spears told People magazine, "...with Fantasy Twist, I wanted to combine two of my favorite fragrances into a sophisticated bottle, giving my fans the power to choose the scent they desire at any given moment". Fantasy Twist was released in September 2012.

Island Fantasy[edit]

Island Fantasy
Fragrance by Britney Spears
Type Women's fragrance
Released April 2013
Label Elizabeth Arden
Tagline TBA
Predecessor Fantasy Twist
Successor Fantasy: Anniversary Edition

Island Fantasy is a fragrance created by Britney Spears and Elizabeth Arden. The perfume was released in April 2013. The bottle follows the style of all previous Fantasy products (with the exception of Fantasy Twist). The bottle has a turquoise bottom, with a lime green top, and the usual silver crystals surrounding the bottle. It is described as "fruity floral with notes of jasmine, freesia and violet mixed with a fruity cocktail of citrus, mandarin, Clementine, red fruits and watermelon. Undertones of soft musk and sugar cane keep the scent from being overly sweet." The sizes of Island Fantasy are available for purchase in 50ml and 100ml bottles.

Fantasy: Anniversary Edition[edit]

Fantasy: Anniversary Edition
Fragrance by Britney Spears
Type Women's fragrance
Released October 2013
Label Elizabeth Arden
Tagline "10 Hugs & 10 Kisses, xoxo - Britney"
Predecessor Island Fantasy
Successor Fantasy: The Nice Remix

Fantasy: Anniversary Edition is a fragrance created by Britney Spears and Elizabeth Arden. The perfume was released in October 2013 to celebrate the 10 Year Anniversary of the beginning of the Britney Spears fragrance line. The bottle follows the style of all previous Fantasy products (with the exception of Fantasy Twist). The bottle is all black with gold crystals surrounding the bottle. Each bottle comes with one of three messages; "10 hugs and 10 kisses, xoxo Britney". "To my sweet scented fans for the decade of love, xoxo Britney" and "You are my inspiration, xoxo Britney". Spears hand signed 100 bottles that were randomly distributed across the world available for purchase at the normal price. The box that contains the perfume also showcases select fans names that Britney chose herself through her Facebook and Twitter account. Fantasy is made of lychee, kiwi and quince at the top; jasmine, orchid, white chocolate and cupcake accord in the heart; and musk, orris root and woody notes in the base. The sizes of Fantasy: Anniversary Edition are available for purchase in 30ml, 50ml and 100ml bottles.


Fantasy: The Nice Remix[edit]

Fantasy: The Nice Remix
Fragrance by Britney Spears
Type Women's fragrance
Released February 2014
Label Elizabeth Arden
Tagline "Everybody has one. Naughty or Nice."
Predecessor Fantasy: Anniversary Edition
Successor Fantasy: The Naughty Remix

Fantasy: The Nice Remix is a fragrance created by Britney Spears and Elizabeth Arden. The perfume was released in February 2014. The bottle not follows the style of all previous Fantasy products. The bottle is pink with a white gradient, and have a gold chain with a pendant "N". The box that contains the perfume is different of the original Fantasy. Dreamy and uplifting, this sparkling, fruity scent highlights the flirty kiwi from Britney’s original fantasy fragrance, while keying into the uplifting, core notes of yummy cupcake and jasmine petals. The Nice Remix finishes with a serene creamy musk, creating a romantic soft blend that leaves behind a whimsical trail. The sizes of Fantasy: The Nice Remix are available for purchase in 30ml, 50ml and 100ml bottles, Eau de Parfum. [14]


Fantasy: The Naughty Remix[edit]

Fantasy: The Naughty Remix
Fragrance by Britney Spears
Type Women's fragrance
Released February 2014
Label Elizabeth Arden
Tagline "Everybody has one. Naughty or Nice."
Predecessor Fantasy: The Nice Remix
Successor Fantasy: Stage Edition[15]

Fantasy: The Naughty Remix is a fragrance created by Britney Spears and Elizabeth Arden. The perfume was released in February 2014. The bottle not follows the style of all previous Fantasy products. The bottle is pink with a black gradient, and have a gold chain with a pendant "N". The box that contains the perfume is different of the original Fantasy. Daring and mysterious, The Naughty Remix emphasizes fantasy’s captivating core notes of jasmine petals, white chocolate orchid and delicious cupcake. The dry down continues with exotic orris root, sensual woods, and creamy musk, amplified from the original fantasy scent to evoke desire. The sizes of Fantasy: The Naughty Remix are available for purchase in 30ml, 50ml and 100ml bottles, Eau de Parfum. [16]


Fantasy: The Stage Edition[edit]

Fantasy: The Stage Edition
Fragrance by Britney Spears
Type Women's fragrance
Released July 2014
Label Elizabeth Arden
Tagline "Everybody has One"
Predecessor Fantasy: The Naughty Remix
Successor Rocker Femme Fantasy

Fantasy: The Stage Edition is a fragrance created by Britney Spears and Elizabeth Arden. The perfume was released in July 2014. It is a limited edition that includes the original scent of Fantasy 2005 in a new packaging, available in 50 ml EDP. Britney stated that the new bottle is inspired by her favourite performances. She told People Magazine: Fantasy Stage Edition’ represents my daring moments on stage, both past and present. I hope it motivates my fans to be fearless. The bottle has snakeskin-patterns (a likely nod to Britney's iconic 2001 Video Music Awards Performance) and signature notes of red lychee, kiwi, jasmine and chocolate.

References[edit]

  1. ^ www.perfumezilla.com. "Britney Spears Other - Fantasy Look My Way Color Kit 4x Shimmer Eyeshadow 1x Face Highlighter 1x Lipgloss for Women at PerfumeZilla". Perfumezilla.com. Retrieved 2012-05-19. 
  2. ^ "fantasy BRITNEY | compare prices on fantasy britney buy online with guaranteed delivery". Findthebestdeals.com. Retrieved 2012-05-19. 
  3. ^ http://www.cosmeticcandy.me.uk/fantasy-by-britney-spears-solid-perfume-compact--45g-1484-p.asp
  4. ^ "Britney Spears Midnight Fantasy Eau de Parfum 100ml Gift Set - review, compare prices, buy online". Comparestoreprices.co.uk. Retrieved 2012-05-19. 
  5. ^ FeelingSexy.com.au (2007-03-11). SPEARS "Midnight Fantasy Perfume by Britney Spears". FeelingSexy.com.au. 
  6. ^ Holly M. Sanders (2007-02-01). "Britney's scents: Hair today, gone tomorrow". New York Post (NYP Holdings, Inc.). 
  7. ^ "Britney asks fans to become paparazzi for photo contest!". Zee News (Zee News Limited). 2007-04-25. 
  8. ^ "SPEARS STAGES PHOTO CONTEST". Contactmusic.com (Contactmusic.com Ltd). 2007-04-24. 
  9. ^ "Britney Pimps for Personal Pap Army". TMZ.com (TMZ Productions). 2007-04-24. 
  10. ^ Jeannette Walls (2007-04-26). "Britney Spears urges fans to turn tables on paparazzi". MSNBC.com. 
  11. ^ "Britney Spears Hidden Fantasy 50ml Eau de Parfum Spray and - review, compare prices, buy online". Comparestoreprices.co.uk. Retrieved 2012-05-19. 
  12. ^ http://www.feelunique.com/p/Britney-Spears-Circus-Fantasy-Eau-De-Parfum-Gift-Set-50ml
  13. ^ "Please Hold on to Your Hats as Britney Spears Introduces Her Newest Fragrance, CIRCUS...". Elizabeth Arden (reprinted by Reuters), Press Release. 2009-09-02. Retrieved 2009-09-03. 
  14. ^ "Britney Spears Fantasy The Naughty Remix & Fantasy The Nice Remix ~ new perfumes,". Now Smell This Perfume, Press Release. 2014-01-08. Retrieved 2014-06-24. 
  15. ^ "Britney Spears Fantasy Stage Edition 1.7oz,". Sears Shop, Press Release. 2014-01-08. Retrieved 2014-06-24. 
  16. ^ "Britney Spears Fantasy The Naughty Remix & Fantasy The Nice Remix ~ new perfumes,". Now Smell This Perfume, Press Release. 2014-01-08. Retrieved 2014-06-24. 

External links[edit]