The instrumental version was used as the theme for Starrcade from 1983 to 1987. Also, WRAL-TV in Raleigh, North Carolina used it for their Football Fridays broadcasts during the mid-1980s. as did WDIV-TV in Detroit, Michigan for its Sunday sports wrap-up show "Sports Final Edition", which is still currently used today. The song was nominated for a Golden Globe Award for Best Original Song. The song had renewed popularity in 2010 when Australian comedy duo Hamish & Andy proclaimed on air that the song gave the listener an extra burst of energy and dubbed the phenomenon as "The Frank Effect". A special one time concert was held in Australia as a result.