Farm Boy

Logo of Farm Boy

Farm Boy is an Ottawa, Canada based Eastern Ontario regional supermarket chain that sells primarily fresh produce, baked goods, organic foods, dairy, deli, meat, fish and some prepared products (usually with no additives or preservatives) including a private label line. The company started in December 1981, with its first store in Cornwall, Ontario.

Its primary jingle is It's a farm boy day, so shop the farm boy way. Its current slogan can be found under the Farm Boy sign on its stores, "It's All About The Food."

History

In December 1981, Jean-Louis Bellemare and Collette opened the first Farm Boy on Cumberland Street in Cornwall, Ontario. At that time, the modest 300 sq. ft. store sold only produce. The second Farm Boy was opened in February 1983 by brother Normand Bellemare in Cornwall.

By October of the next year, the Bellemare brothers joined together to open a Farm Boy on Sydney Street. This 5,000 sq ft (460 m2) store allowed them to expand their products beyond produce with dairy, deli, cheese and meat product lines. An in-store bakery and bulk food were also added.

Expansion

By 1992, the success of Farm Boy in Cornwall allowed the family to expand their business into other regions; Orleans on Centrum Boulevard in 1992, Nepean in February 1996, Montreal Road in the Hillside Plaza in May 1997, Kanata on Hazeldean Road in November 1997, Blossom Park area in July 2003 and again in Orleans in December 2004. New stores were opened in 2006 at the Blue Heron Mall, on Bank Street, Barrhaven on Woodroffe Avenue, a store on Terry Fox Drive in the Kanata Signature centre in 2007 and the latest store in Britannia off Richmond Road in 2011.

In the fall of 2003, the Bellemares created a Board of Directors to oversee the overall direction of the company and appointed Jeff York as the new President of Farm Boy in 2009.

See also

• List of Canadian supermarkets

External links

• Official website