FarmersOnly.com was founded in May 2005  by Jerry Miller who was at the time the owner of an ad agency in Ohio. Jerry's friend, the widow of a farmer, struggled with finding a new relationship, so Jerry began FarmersOnly to meet the needs of people in rural areas who share conservative values. "You don't have to be a farmer, but you do have to have good old-fashioned down to earth values."  By April 2008, the site reported having over 90,000 members. FarmersOnly's tagline is "City folks just don't get it.". However, the site received national attention when ABC Nightline followed a non-rural woman with no farming background from Des Moines, IA on a first date with a rural man from Wahoo, NE.
FarmersOnly was thrust into the national spotlight by a writer at Newsweek who wrote about FarmersOnly in the magazine. Quickly, the site's initial strategy of starting by handing out free memberships, coupled with the national attention, led to a major boom for the site. The site estimates that it is responsible for one wedding per week in the United States and Canada.
- Graham, Stephanie (Feb 13, 2014). "Finding love in farm country". WTMJ-TV. Retrieved 10 December 2014.
- Rubin, Sara (February 13, 2014). "Online dating site for ag folks takes off, pairing agrarian dreamers, rodeo stars and agribiz magnates.". Monterey County Weekly. Retrieved 10 December 2014.
- Riehl, Nicole (21 December 2005). FarmersOnly.com cultivates love down on the farm, The Gazette (Cedar Rapids)
- (27 April 2008). Let’s Say You Want to Date a Hog Farmer, The New York Times
- "FAQs". Farmersonly.com. Retrieved 9 December 2014.