Fitness (magazine)

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Fitness
Logo for Fitness.
Cover of the November/December 2009 issue of Fitness.
Editor-in-Chief Betty Wong
Categories Fitness
Health
Lifestyle
Frequency 10 / year
Publisher Lee Slattery
Total circulation
(2011)
1,501,244[1]
First issue 1992
Company Meredith Corporation
Country United States United States
Based in New York City
Language English
Website www.fitnessmagazine.com
ISSN 1060-9237

Fitness is a United States-based women's magazine, focusing on health, exercise, and nutrition. It is owned and published by the Meredith Corporation and is published ten times per year. The editor-in-chief of Fitness is Betty Wong.[2]

History[edit]

Fitness was launched in 1992, and was acquired by the Meredith Corporation from Bertelsmann's Gruner + Jahr in 2005.[3] In 2005, Fitness also launched its web presence, giving readers separate online resources for fitness and health tips alongside the magazine's monthly editorial content.[4] Betty Wong became Editor-in-Chief in September 2008, incorporating several changes to the magazine, creating several new columns and features.[2][5] In 2009, Fitness posted significant ad page gains according to the Publishers Information Bureau, increasing by 18.4% when overall magazine publishers' counts were down 27.9% industry-wide.[2][6] It was recognized for several awards, having been awarded "Most Improved Publication" and best "How-To/Instructional" feature in minOnline's Editorial and Design Awards.[7]

Features[edit]

Fitness editorial content centers largely on exercise, nutrition, health, and beauty. Fitness also conducts several real-world fitness and health-themed events to promote its brand and raise money for charity, including the Mind, Body, Spirit Games and a half-marathon in conjunction with fellow Meredith publication More magazine.[2][8][9]

References[edit]

  1. ^ "eCirc for Consumer Magazines". Audit Bureau of Circulations. June 30, 2011. Retrieved December 1, 2011. 
  2. ^ a b c d Fell, Jason (2009-07-14), PIB: Meredith’s Fitness Reports Biggest Ad Page Gain Through the First Half, Folio Magazine, retrieved 2009-11-16 
  3. ^ Schein, Amy (2009-11-10). "Hoover's Company Records - Meredith Corporation". Hoover's, Inc. Retrieved 2009-11-16. 
  4. ^ Khicha, Preeti (2008-02-04). "Fitness Magazine balanced". Brandchannel. Retrieved 2009-11-17. 
  5. ^ Smith, Steve (2008-09-26), Fitness EIC Denise Brodey Replaced By Betty Wong, retrieved 2009-11-16 
  6. ^ Smith, Steve (2009-07-12), Free Fall: 2009 Ad Pages Drop 28%, retrieved 2009-12-03 
  7. ^ Smith, Steve (2009-11-18), min's Editorial & Design Awards, retrieved 2009-12-03 
  8. ^ Leven, Chalese (2009-09-25), FITNESS Holds Family Fun Fest, retrieved 2009-11-16 
  9. ^ Jonas, Greer (2009-04-29), More/Fitness Runs for Empowerment, retrieved 2009-11-16 

External links[edit]