Fjällräven Center (formerly Swedbank Arena) is an indoor sporting arena located in Örnsköldsvik, Sweden. The capacity of the arena is 7,600 for ice hockey games and 9,800 for concerts, and the arena was opened on August 26, 2006.
Ground was broken for the arena on September 14, 2004. The arena is located in downtown Örnsköldsvik, by the harbor, and is surrounded by water on three sides. It contains three spectator levels: one suite level, and two general seating levels. Other features include a restaurant and six bars. The atrium features a light display called Active Light Field, which makes the atrium change colors.
It replaces the older Kempehallen as the home arena of the Modo Hockey ice hockey team. The third Semi-Final of Melodifestivalen 2007 was hosted at the arena, as well as the first Semi-Final of Melodifestivalen 2010. Other notable music acts include Alice Cooper, Thin Lizzy, Michael W. Smith and Kent. It also hosted the 2008 European Curling Championships.
In November 2009, it was announced that Fjällräven acquired the naming rights, and from January 1, 2010 the arena is called Fjällräven Center.
Fjällräven Center as seen from the nearby bay
Interior of Fjällräven Center during a hockey game
External links 
Coordinates: 63°17′02″N 18°43′30″E / 63.28389°N 18.72500°E