Floriade (Netherlands)
Floriade is an international exhibition of flowers and gardening, held every 10 years in the Netherlands.
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[edit] Introduction
All have been World Horticultural Expo and listed as an A1 Horticultural Expo A1 category exhibitions by the International Association of Horticultural Producers[1] and hence recognised by the Bureau of International Expositions.
The location varies and is awarded to a city after a bidding phase with earlier exhibitions held at:
- 1960 - Rotterdam (Het Park)
- 1972 - Amsterdam (Amstelpark)
- 1982 - Amsterdam (Gaasperplas)
- 1992 - Zoetermeer (Rokkeveen-West)
- 2002 - Haarlemmermeer (Haarlemmermeerse Bos/De Groene Weelde)
[edit] 2012 Venlo Floriade
For the 2012 Floriade the cities of Enschede, Rotterdam and Tilburg indicated an The Dutch Horticultural Association (NTR) but only the Region of Venlo submitted a bidbook. Regio Venlo Floriade 2012 Bidbook
The next will be held in Venlo with the theme "Be part of the theatre in nature; get closer to the quality of life".[2][3]
This will be the first located in the South-Eastern quarter of the country, all previous having been held on drained land to the West.
Floriade 2012 will feature five themed areas on a site of 66 hectares.
- Environment
- Green Engine
- Relax & Heal
- Education & Innovation
- World Show Stage
And will feature a Cable Car of 1,100 meters.
Since 2008, there has been an annual preview event / open day: The event, named "Floriade Invites" hosted 22,000 visitors on June 20, 2010.[4]
John Boon is the landscape architect for the 2012 project[5]
The Floriade site is located on the junction of the A67 and A73 motorway across from Fresh Park Venlo
Venlo GreenPark is intended to be the legacy of Floriade 2012. After the Expo, the site will be partially redeveloped into a green business park. The site will be anchored by two buildings:
- InnovaToren - Designed by Jo Coenen
and
- Villa Flora - Designed by Jon Kristinsson [6]
[edit] Further reading
- Theokas, Andrew (2005). Grounds for Review: The Garden Festival in Urban Planning and Design. Liverpool University Press. ISBN 978-0853235392. http://books.google.com/books?id=LQuXxAh0uwEC&printsec=frontcover&dq=Grounds+for+Review:+The+Garden+Festival+in+Urban+Planning+and+Design&source=bl&ots=8uK4Sy0Mv8&sig=ssiLItI8I12e-4X1HMGD7i_-5Hk&hl=en&ei=IVWbTaZPjrawA8a8_J4E&sa=X&oi=book_result&ct=result&resnum=3&ved=0CCYQ6AEwAg#v=onepage&q&f=false.
[edit] References
- ^ http://www.aiph.org/site/index_en.cfm
- ^ "Floriade 2012 - World Horticultural Expo - Venlo, the Netherlands". http://www.floriade.com/. Retrieved 18 August 2012.
- ^ Gary Pini (January 8, 2010). "Seven Wonders Of My World". Paper magazine. http://www.papermag.com/arts_and_style/2010/01/seven-wonders-of-my-world.php. Retrieved 2011-04-05.
- ^ http://www.gerberanet.nl/Nieuws_LTO_Groeiservice.Recordaantal+bezoekers+voor+Floriade+Invites!.14880+M51cfe47e6b9.0.html
- ^ http://www.tuinenlandschap.nl/pdf/4a2cf9cd2ede12dfae7ceb0ba0cbe444.pdf
- ^ http://www.villaflora.nl/interview+jon+kristinsson
[edit] External links
- Official site (Dutch)
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