Foodbeast

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FOODBEAST
Web address foodbeast.com
Commercial? Yes
Type of site
Food news
Available in English
Created by Elie Ayrouth
Launched 2008 (2008)

Foodbeast is a popular food and drink blog. It was founded by Elie Ayrouth in 2008.[1] The blog has been referred to as the "TMZ of Food News."[2]

Members of the Foodbeast staff were featured on an MTV2 show entitled "Jobs That Don't Suck" in April 2014.[3] Their episode chronicled the day-to-day of founders Elie Ayrouth, Rudy Chaney as they opened food packages and visited the Taco Bell test kitchen.

Controversy[edit]

In-N-Out 'Monkey Style' Burger[edit]

On June 28, 2013, a video was uploaded to Foodbeast.com's YouTube channel entitled "Ordering a Monkey Style Burger from In-N-Out."

The video depicted Ayrouth in an In-N-Out drive thru ordering what he claims is a "Monkey Style" burger, a hamburger topped with the chain's Animal Style fries (cheese, grilled onions and spread). Playing off In-N-Out fandom, the video and subsequent screenshots quickly made their way across the web, with major news outlets scrutinizing every frame of the video.[4] What resulted was waves of interested patrons ordering their burger 'Monkey Style' to no avail.[5]

"There is no such thing," Carl Van Fleet, a vice president at In-N-Out Burger, said in a statement. "It seems to be a story that originated somewhere in cyberspace. For a variety of reasons, we're unable to prepare burgers in the manner that a few websites have described as 'monkey style.' " [6]

CBS covered the story in a late-night piece, with their KCAL9 team asking Ayrouth "if he tried to create a hoax by simply putting an order of fries on top of a burger." KCAL9 states that he did not respond to the questioning.[7]

References[edit]

  1. ^ "Crunchbase Profile". TechCrunch. Retrieved 19 November 2013. 
  2. ^ Snyder, Craig. "4 Crazy Websites All About Food". Make Use Of. Retrieved 19 November 2013. 
  3. ^ . MTV2 https://www.youtube.com/watch?v=t8qJUzLm0ps.  Missing or empty |title= (help)
  4. ^ John, Arit (2 July 2013). "The False Origins of In-N-Out's Fake Monkey Style Burger". The Atlantic Wire. Retrieved 19 November 2013. 
  5. ^ Harris, Jenn (3 July 2013). "In-N-Out 'monkey style' burger doesn't officially exist? Do it anyway!". Los Angeles Times. Retrieved 19 November 2013. 
  6. ^ Harris, Jenn (3 July 2013). "In-N-Out 'monkey style' burger doesn't officially exist? Do it anyway!". Los Angeles Times. Retrieved 19 November 2013. 
  7. ^ KCAL9. 1 July 2013 http://losangeles.cbslocal.com/2013/07/01/in-n-outs-monkey-style-burger-too-good-to-be-true/. Retrieved 19 November 2013.  Missing or empty |title= (help)