For Your Consideration

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For Your Consideration is a heading frequently used in advertisements in entertainment trade publications such as Variety and The Hollywood Reporter. They are specifically directed towards members of awards voting groups in the entertainment industry, like the Academy of Motion Picture Arts and Sciences that annually presents the Academy Awards celebrating the best in motion pictures, or the Academy of Television Arts & Sciences which presents the Primetime Emmy Awards for television.

Each year, the major movie studios, and to a lesser extent their affiliated television studios and the television networks, spend large sums of money on For Your Consideration ads extolling the alleged virtues of their films or programs released over the previous year.

In recent years, these ads have begun to appear online at websites popular with voting members of the applicable academies.

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