Ford Granada (North America)

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For an unrelated vehicle marketed under the same name in Europe, see Ford Granada (Europe).
Ford Granada
Overview
Manufacturer Ford Motor Company
Production 2,066,336 (total)
Model years 1975–1982
Body and chassis
Class Mid-size
Layout Front-engine, rear-wheel drive
Chronology
Predecessor Ford Maverick
Successor Ford LTD

The Ford Granada was a mid-size car[1][2][3][4][5][6][7] manufactured and marketed by Ford Motor Company in North America from 1975–1982 across two generations, along with its rebadged variants, the Mercury Monarch, and Lincoln Versailles.

Available in 2-door coupe, 4-door sedan and station wagon body styles, the Granada reached a total production of 2,066,336.[8]

First generation (1975–1980)[edit]

First generation
Ford Granada (North-America).jpg
1975–1977 Ford Granada 4-door
Overview
Model years 1975–1980
Assembly Mahwah, New Jersey
Wayne, Michigan
Body and chassis
Body style 2-door coupe
4-door sedan
Related Mercury Monarch
Lincoln Versailles
Ford Maverick
Mercury Comet
Powertrain
Engine 200 cu in (3.3 L) I6
250 cu in (4.1 L) I6
302 cu in (4.9 L) V8
351 cu in (5.8 L) V8
Transmission 3-speed manual
3-speed Ford C4 automatic
4-speed manual

Introduced for the 1975 model year, the Granada was originally intended as the successor to the Ford Maverick.[9] As a consequence of the 1973 energy crisis, the fuel-efficient Maverick continued to grow in popularity; Ford chose to undergo production of both cars. The Maverick was positioned as an entry-level car while the Granada was created a new niche as “one of the most luxurious compacts on the market”[10] To appeal to potential buyers moving out of full-size cars, the Granada retained many comfort and convenience features seen in the much larger Torino and LTD, only in a smaller package. To emphasize this, the Granada was marketed by Ford as a rival to the similarly sized Mercedes-Benz 280 of the time.[11] The Maverick was produced alongside the Granada until the end of the 1977 model year.

The first-generation Granada and Monarch were based on the platform of the four-door Ford Maverick/Mercury Comet. Sharing much of its design with earlier Ford compacts and intermediates, it would be the final generation of the platform introduced with the 1960 Ford Falcon. They were assembled in Wayne, Michigan and Mahwah, New Jersey, and also overlapped with the Maverick/Comet's ultimate successors, the Ford Fairmont and the Mercury Zephyr, which were released in 1978.

During the 1977 model year, a rebadged version of the Granada was introduced by Lincoln division as the Lincoln Versailles. Intended as competitor to the Cadillac Seville, the Versailles sold very poorly. The 1978 model year brought a minor restyling for the Granada; this included rectangular headlamps and revised taillights as well as more aerodynamic "bullet" style side mirrors. These features continued through the end of first-generation Granada/Monarch production in 1980.

Powertrain options included the base 200 cu in (3.3 L) Thriftpower Six, a 250 cu in (4.1 L) Thriftpower Six, and 302 cu in (4.9 L) and 351 cu in (5.8 L) "Windsor" V8s. Available transmissions included a standard three-speed manual, a four-speed manual with overdrive, and a three-speed automatic (standard on 302/255-powered cars).

Sub-Models[edit]

Ghia

Ghia versions of both the Granada and Monarch included higher-level interior and exterior trim and added sound insulation. The 1975-76 Grand Monarch Ghia [2] was a top-of-the line version. The Granada Sports Coupe [3] was produced in 1976-1977; Mercury offered a similar treatment with its 1976-77 Monarch S.[4] A 1977–1/2 [5] variation on the Granada Sports Coupe, produced from May '77 through the end of the model year, featured blacked-out molding, modified trim, taillights, and color selections. Documentation of this half-year model exists in Ford advertising from spring 1977. This car is perhaps the "rarest" of Granada production.

Sports Coupe/S

The 1976–77 Sports Coupe and S packages included standard heavy-duty suspension, styled steel wheels, striping unique to this option and unique interior trim with standard bucket seats. The Granada's front spindles interchanged with the Pinto (and the badge engineered Mercury Bobcat) and Mustang II, but the rotors were larger, at 11 in (280 mm) compared to 9.5 in (240 mm), and used a "5 on 4½" (five lug, 4.500 in (114.3 mm) bolt circle) pattern.[12]

ESS

The 1978-80 ESS[13](European Sport Sedan) replaced the Sports Coupe and S models. Sports Coupes, and ESS models equipped with bucket seats, can be identified by trim codes beginning with "P" on the car's data sticker on the edge of the driver's door. The Granada and Monarch ESS models featured "blacked-out" chrome, and a standard-equipment bucket seat interior with a floor-mounted shifter, although a bench seat was optional. Ford Motor Company's design chief at the time, Stephen Estrada, mentioned later that "The Granada was my favorite design and the one that I'm most proud of". The ESS option included standard color-keyed wheelcovers (styled-steel wheels were optional) and unique opera-window louvres.

1979 Ford Granada Coupe 
1977 Ford Granada coupe (rear) 
Rear view of 1980 four-door (facelift model) 

Second generation (1981–1982)[edit]

Second generation
1982 Ford Granada station wagon 1982 (U.S.).png
1982 Ford Granada GL station wagon
Overview
Model years 1981–1982
Assembly Hapeville, Georgia
Chicago, Illinois
Body and chassis
Body style 2-door-sedan
4-door sedan
4-door station wagon
Platform Ford Fox platform
Related Ford Mustang/Mercury Capri
Ford Thunderbird
Ford Fairmont/Mercury Zephyr
Mercury Cougar
Lincoln Continental (1982–1987)
Lincoln Continental Mark VII
Powertrain
Engine 2.3L Lima I4
200 cu in (3.3 L) Thriftpower Six I6
3.8 L (232 cu in) Essex V6
255 cu in (4.2 L) Windsor V8
Transmission 4-speed AOD automatic
3-speed C4 automatic
1982 Ford Granada GL sedan

For the 1981 model year, the Granada underwent a major update. New from the ground up, it was based from a longer-wheelbase version of the Fox platform; it shared its body with the newly downsized Cougar, the replacement for the Monarch. It also shared many of its mechanical components with the Ford Fairmont, which replaced the Maverick in 1978. In keeping with its deluxe niche, the styling of the new Granada was kept more formal (in comparison to the Fairmont) with upgraded trim. The Lincoln Versailles was discontinued altogether; it was largely replaced by a downsized 1982 Lincoln Continental. In what would later be common in 1980s Fords, the Granada was produced in base "L" and deluxe "GL" trims.

The second-generation was available in three different body styles. In both 1981 and 1982 it was produced as 2- and 4-door sedans; and for 1982,[14] a four-door station wagon was added, basically being moved from the Fairmont lineup to the Granada. Base power for the Fox-body Granada was a 2.3 L Lima 4-cylinder, with an optional 3.3 L Thriftpower Six inline-six and a 255 CID Windsor V8. In 1982, the Granada became the first Ford available with the 3.8 L Ford Essex V6.

Blue Oval Return[edit]

The 1982 model also saw the return of the Ford's Blue Oval logo marketing logo to the exterior of its vehicles in North America for the first time since the Great Depression. The logo had been stamped on an interior aluminum trim piece attached to the door threshold of the first generation Granada, both two- and four-door models). In other markets, the Blue Oval logo had been used on Fords since the late 1970s. Although most other Ford models saw the logo arrive in 1983, the Granada saw it arrive a year early. While Ford had stopped using the logo on its vehicles at the time of the Depression, it had remained in wide use as, e.g. as the corporate logo, as well as in sales literature, advertisements, owner manuals and on dealership signs.

Discontinuation[edit]

In 1983, as part of a major model shift, Ford gave the Granada another minor update. However, it was rechristened the LTD in an effort to revive sales of that nameplate. The LTD Crown Victoria, Mercury Grand Marquis, and Lincoln Town Car, the top-level models, became the sole full-size cars in each division's lineup. The Ford Thunderbird and Mercury Cougar platform-mates of the Granada were also shifted back into their original roles as personal-luxury coupes; the first "aerodynamic" vehicles from Ford led to a revival of sales. Ford's shift to front-wheel drive led to the Fairmont being replaced by the Tempo in 1984 and the LTD being replaced by the Taurus in 1986. After the 1989 redesign of the Thunderbird, the Fox platform was used solely by the Mustang and the Lincoln Mark VII, keeping the version shared with the rest of the midsize Fords to the end of the 1993 model year.

References[edit]

  1. ^ "Motor Trend - Sep 1974". Retrieved 2011-03-21. 
  2. ^ "Road and Track - Aug 1974; first paragraph". Retrieved 2011-03-21. 
  3. ^ Popular Mechanics - Oct 1974; p104 second paragraph. Retrieved 2011-03-21. 
  4. ^ "Car and Driver - Aug 1974; second paragraph". Retrieved 2011-03-21. 
  5. ^ Gunnell, John Standard Catalog of American Cars 1946-1975 4th Edition (Iola, WI: Krause Publications, Inc 2002), p.445.
  6. ^ Flammang, James Standard Catalog of American Cars 1976-1999 3rd Edition (Iola, WI: Krause Publications, Inc 1999), p.466.
  7. ^ Dammann, George 90 Years of Ford” (Osceola, WI: Crestline Series b MBI Publishing Company, 1993), p.475.
  8. ^ "Production & Registry Totals". The Granada-Monarch-Versailles Registry. Retrieved 2009-04-27. 
  9. ^ Dammann, George 90 Years of Ford” (Osceola, WI: Crestline Series b MBI Publishing Company, 1993), p.468.
  10. ^ Dammann, George 90 Years of Ford” (Osceola, WI: Crestline Series b MBI Publishing Company, 1993), p.474.
  11. ^ Can You Tell The 1978 Granada From a $20,000 Mercedes 280SE?
  12. ^ Street Rodder, 1/85, p.14.
  13. ^ [1]
  14. ^ Encyclopedia of American Cars

External links[edit]