Fruit by the Foot

Fruit by the Foot is a fruit snack made by Betty Crocker. Fruit by the Foot was introduced in 1991 and is still in production.

Fruit by the Foot is very similar to Fruit Roll-Ups (also a General Mills product), in its presentation of being rolled up within itself, but differs in taste, dimension and consumption methods. The similarity in name and concept is such that many people sometimes mistakenly refer to Fruit by the Foot as "Fruit Roll-Ups" and vice versa. The candy is 3 feet (0.91 m) long, and has a loop at the end. Fruit by the Foot is commonly known as Fruit Roll-Ups like its sister brand. Current marketing slogans include "3 Feet of Fun!"

The original Fruit by the Foot came with a long sticker which is no longer included. Since the 1990s, the paper backing has been printed with games, jokes, or trivia facts - though not all flavors have it, such as 'Rippin Berry Berry'.

Flavors

• Banana Blitz
• Berry Berry Twist
• Berry Tie-Dye
• Cherry Rage
• Color By The Foot
• Green Apple Wave
• Razzle Blue Blitz
• Strawberry
• Tropical Tango
• Watermelon
• Super Strawberry
• Rippin Berry Berry

See also

• Fruit Roll-Ups
• Black sesame roll
• Joray Fruit Rolls
• Fruit Gushers
• Jolly Ranchers

External links

• Commercial introducing Fruit by the Foot Produced by Saatchi & Saatchi Advertising in 1991, this was the first commercial to promote Fruit by the Foot as it was rolled out nationwide.