It was launched in 1995 by entrepreneur Mark Friedler under the name Gigex and focused on free game demo downloads. The site changed its business model from a flat fee per download CDN distributed service network to an advertising-based games content portal, content syndication and vertical ad network. The site also operated business news service GameDaily Biz.
The network grew to the number one position in ComScore's Games /Gaming Information category in March 2005 and was acquired by AOL on August 16, 2006. The site offers articles on different video game topics, with a lot of lists where games are ranked.
In 2011, the GameDaily brand was retired, with its staff and content being merged to Joystiq, another video game website owned by AOL.