Geewa

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Geewa a.s.
Type Private
Industry Video games, Social Network Service, Mobile games, Games development, Social Games, Facebook games
Founded 2005
Headquarters Prague, Czech Republic
Key people Jens Hilgers
Miloš Endrle
Total equity Decrease CZK 5.7 mio (2012)[1]
Employees 55[2]
Subsidiaries Geewa GmbH[1]
Website http://corporate.geewa.com/

Geewa is a Czech online and mobile games company.[3] It powers a portal for mobile multiplayer online games, Geewa.com.[3] The company develops and publishes casual competitive multiplayer games for browsers (such as Facebook games) and mobile devices (phones, tablets). Geewa was awarded the Red Herring 100 Europe award.[4] Subsidiaries of Geewa are based in Prague, Brno and Berlin.[5]

History[edit]

Geewa was founded in 2005 and shortly afterwards launched the games portal Geewa.com with six initial games. Historically, the business model was based on free-to-play principles and financed through advertisement. In 2006, Geewa closed a partnership with the biggest web portal in the Czech Republic (Seznam.cz) to jointly operate a gaming portal called Hry.cz. Geewa raised $2.2[citation needed] million in Series A funding from Poland’s MCI Ventures in 2007.[6]

In the two following years, Geewa closed license partnerships with Bigpoint, Alawar and Ganymede for distribution of their games on Geewa portals in the Czech Republic. A full micro-transactions economy to enable virtual goods sales was implemented as well. In 2009 Geewa started to publish its games on Facebook[7] and in 2010 published Pool Live Tour on Facebook. The title is currently the most popular pool game on Facebook with over 11 million monthly active users.[8]

In 2012, Geewa has published Pirates Poker on Facebook and acquired Cuketa, a Brno-based company behind the Age of Defenders game which will be fully relaunched in 2013. At the end of 2012, major creditor of Geewa was MCI Management S.A. with €400 thousand loan bearing interest 8% p.a.[1]

Geewa’s business model is currently based on 2 main revenue streams. The first one is user generated micro-transactions and virtual goods. The second one is advertising (primarily premium ad positions, i.e. pre-roll and post-roll with stable 10% CTRs).[3]

Games[edit]

  • Pool Live Tour (2.5 million daily active users)[9]
  • Age of Defenders
  • Tile On
  • Munchie Mania
  • On Words
  • Pirates Poker

External links[edit]

References[edit]

  1. ^ a b c Financial statements of Geewa a.s. for calendar year 2012
  2. ^ http://www.linkedin.com/company/geewa
  3. ^ a b c "Geewa Crunchbase profile." Retrieved on May 24, 2013.
  4. ^ "MCI Ventures." Retrieved on May 24, 2013.
  5. ^ "Geewa corporate site." Retrieved on May 24, 2013.
  6. ^ "Who is Who in Europe: Geewa" Retrieved on May 24, 2013.
  7. ^ "TechCrunch 2009 article about Geewa." Retrieved on May 24, 2013.
  8. ^ "Who is Who in Europe: Geewa." Retrieved on May 24, 2013.
  9. ^ "Pool Live Tour game site." Retrieved on May 24, 2013.