"Generation Love" is a modern country song. The song's female narrator laments on the modern generation, which is seen as selfish and caught up in mainly the technological world. It is contrasted with the early generations of the Great Depression, Warveterans and the post-World War II generation that performed feats such as landing on the moon. The main message is to convince the current generation to be a generation that is one of love--"Generation Love".
The music video, which was directed by Roman White premiered on CMT around April 29, 2011. In the video, McCurdy is shown singing on a building rooftop with the ground littered with red hearts shapes. Throughout the video, young people are shown holding posters or balloons with hearts and helping the older generation.