Global Broadcast News (GBN) is an India media corporation under the Network 18 umbrella. The major shareholders apart from the Indian public and foreign and domestic institutions are parent company Network 18, sister company TV18 and a group of professionals including Editor-In-Chief Rajdeep Sardesai and Joint Managing Directors Sameer Manchanda & Haresh Chawla. Sardesai and Manchanda left NDTV to start the company in collaboration with TV18 of which Chawla is CEO.
On 21 May 2007, American media giant Viacom entered into a 50-50 joint venture with Global Broadcast News to form Viacom 18, which would house Viacom's existing channels in India - MTV, VH1 and Nickelodeon as well as Network 18's movie business. All future Viacom content for India and new ventures such as a Hindi entertainment channel and a Hindi movie channel would be housed in this JV. GEC Colors to be launched was announced by Viacom-18. The channel was launched on July 21, 2008.