Gloria Jean's Coffees

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Gloria Jean's Coffees
Founded 1979 (USA); 1996 (Australia)
Founders Ed & Gloria Jean Kvetko (USA)
Headquarters Worldwide
Number of locations 1000 in more than 39 countries
Key people Nabi Saleh
Products Coffee
Owners Retail Food Group
Website www.gloriajeanscoffees.com

Gloria Jean's Coffees is a specialty coffee company that has opened more than 1,000 coffee houses across 39 markets worldwide, including over 460 in Australia. In 2014 Gloria Jeans was purchased by the Retail Food Group for $163.5 million. [1]

Iced Chocolate Chiller served in Harbour Town, Perth.

History[edit]

Gloria Jean's Coffees was founded by Gloria Jean Kvetko in 1979 in Chicago, USA. Gloria Jean's Coffees began as a small coffee and gift shop in Chicago USA which now has over 110 locations throughout the US. In 1995, Nabi Saleh and Peter Irvine,[2] former managing director of advertising agency DDB Needham, visited the United States to sample the Gloria Jean's Coffees brand. Saleh and Irvine identified the opportunity for this brand in Australia, purchasing the international licensing rights from Diedrich Coffee, Inc.

Saleh and Irvine established Jireh International Pty Ltd (trading as Gloria Jeans Coffees[3]), the company that holds the right to franchise Gloria Jean's Coffees in Australia, and purchased the rights to the Gloria Jean's Coffees brand for all other countries from Diedrich Coffee, Inc, with the exceptions of the USA and Puerto Rico. In late 1996, Jireh International Pty Ltd opened the first Gloria Jean's coffee house in Miranda, Sydney, and two weeks later another in Eastgardens, also in Sydney. These coffee house were set up to test the concept in the Australian market.

In early 1998, Gloria Jean's Coffees Australia franchised its first store and within six years had opened 185 stores owned and operated by more than 100 franchisees. In 2003, a franchise opened in Darwin; this meant that the brand was now established in every Australian state, the ACT and NT.[4] Jireh International Pty Ltd formed a North American Affiliate, Praise International North America, Inc.[5] and as of 14 June 2009, which also operates It's A Grind Coffee House in 13 states.[6] the North American rights were sold by Diedrich Coffee to the American Affiliate of the Australian holding company.[7]

In 2013, Gloria Jean's was set to be purchased by the publicly listed Singaporean company, Yellow Pages Singapore, for $35.6 million. [8] Yellow Pages Singapore later pulled out of the purchase, and Gloria Jeans was bough by the Australian Retail Food Group [9]

Products[edit]

Coffee houses serve and sell a range of espresso coffee drinks, cold drinks, blended and estate whole bean coffees and specialty teas along with pastries and coffee accessories. Gloria Jeans also sells their own version of the Caffitaly system capsule coffee machine as well as their brand of capsules. The Gloria Jeans Caffitaly Capsules are also available at Woolworths.

Gloria Jean's Coffees recently purchased through auction an allocation of the whole coffee bean that came fifth in Brazil's Cup of Excellence awards, the Lot#5 Norival Favaro – Sao Marcos.

Corporate governance[edit]

The Gloria Jean's Coffees business model is a franchising system similar to many fast-food chains. Franchise owners have to pay franchise fees and royalties on their sales as well as operating costs.[10] The organisation's board consists of chairman Nabi Selah, and directors John Dwight, Peter Irvine and Andrew Tyndale.

Philanthropy[edit]

In Australia, Gloria Jean's Coffees is one of the longest supporters of Jeans for Genes[11][non-primary source needed] and since 2002 has raised more than $630,000 for the cause.[11][non-primary source needed] Gloria Jean's Coffees also supports a range of other charities including the Variety, the Children's Charity, R U OK?, and Salvation Army.[citation needed] In addition to their funding of charities, they have also funded other Christian organisations such as Family First, Australian Christian Lobby, Mercy Ministries, Jesus Racing and Hope 103.2 Christian radio.[citation needed] All franchise partners are also encouraged to support other local charities or causes in their local communities.[citation needed]

In mid-2009, Gloria Jean's Coffees International formed a charity, the GJCI "With Heart" Foundation, to support various international charities, including Compassion and Opportunity International.[12][non-primary source needed] Through their partnership with Compassion, Gloria Jean's Coffees supports more than 300 children from the coffee-producing regions of Brazil providing them with improved health and education opportunities.[citation needed]

Environmental certification[edit]

Gloria Jean's Coffees pays a fee to work in partnership with the global not-for-profit organisation, the Rainforest Alliance, whose stated purpose is to protect ecosystems and support the people and wildlife that depend on them. Gloria Jean's Coffees was recognised in May 2008 with the Rainforest Alliance Corporate Green Globe Award, which recognised the company's work in supporting global sustainability in agriculture, forestry and tourism. Gloria Jean's Coffees was the first Australian company to receive the award which is only awarded to companies affiliated with the organisation. In the 2008–2009 financial year, its signature espresso blend became Rainforest Alliance Certified and is now available throughout its international network of coffee houses. The company also previously launched a Rainforest Alliance Certified Single Origin Nicaraguan whole bean coffee that won a Silver Medal at the 2007 Sydney Royal Easter Show. Gloria Jean's Coffee products can be labelled 'rainforest alliance certified' with only 30% of content sourced from sustainable sources.[13]

Controversies[edit]

Sugar and fat content[edit]

In 2009, Gloria's Jeans were criticized for the sugar and fat content of some of their products. Analysis of a regular 'Gloria Jeans Mocha Chiller Coco Loco' revealed it contained 95.5 g of sugar, which is 106 percent of an adult's recommended daily intake. They have also been criticised for failing to provide nutritional information to their customers.[14] Gloria Jeans now provide nutrition and ingredient information.[15]

Coffee supply[edit]

In April 2010, Gloria Jean's parent company, Jireh International, was accused of breaking a joint venture agreement with a small US-based coffee supplier, Western Export Services.[16] The matter was resolved in the High Court, in October 2011, with Western Export Services' appeal being dismissed.[17]

Financial support for the Australian Christian Lobby[edit]

In November 2010, in the lead up to the Australian Federal Election, Gloria Jean's donated $30,000 to the Australian Christian Lobby (ACL). ACL were at this time lobbying[18] for the retention of the Marriage Amendment Act 2004 which defines marriage in Australia as a 'union of a man and a woman to the exclusion of all others'. It also clarifies that same-sex marriages entered into under the law of another country will not be recognised in Australia.[19] Whilst, "the Australian Christian Lobby supported the 2008 legislation to remove discrimination in a whole range of Commonwealth Acts for people in same-sex relationships",[20] due to their vocal opposition of same sex marriage, gay adoption, gay access to IVF and the equating of Gay marriage campaigners to Nazis by their managing director Jim Wallace,[21][22] they have been categorised as anti-gay by journalists activists and other members of the Christian community.[23] This Gloria Jean's donation and the close links to the evangelical Hillsong Church have led to an active national boycott of all Gloria Jean's stores. Social media campaigns in support of the boycott on Facebook (titled "boycott Gloria Jean's" amongst others) and a petition on Change.org have already notched up thousands of supporters.[24] As a direct result of this donation, national youth mental health foundation Headspace pulled out as a partner of the suicide awareness campaign RU OK, of which Gloria Jean's was a major sponsor.[25] Although this $30,000 donation is listed on official Australian Government records as a political donation, (where donations can include 'advertising'),[26] and Gloria Jean's released a statement on 11 June 2012 stating "this was a once off donation"[27] both Gloria Jean's and the ACL now claim that the monies were provided as advertising.[28][29]

See also[edit]

References[edit]

  1. ^ "Retail Food Group acquires Gloria Jean's to create monster coffee company". Sydney Morning Herald. 24 October 2014. Retrieved 26 October 2014. 
  2. ^ "Gloria Jean's Coffees celebrates BRW magazine "Fast Franchise" ranking". Franchise Council of Australia. 29 November 2011. Retrieved 3 August 2012. 
  3. ^ "Jireh International Pty. Ltd.: Private Company Information – Businessweek". Investing.businessweek.com. Retrieved 2012-08-11. 
  4. ^ Gloria Jean's Australia – Our Story.
  5. ^ [1][dead link]
  6. ^ "It's a Grind Coffee House – Wikipedia, the free encyclopedia". En.wikipedia.org. Retrieved 2012-08-11. 
  7. ^ "Diedrich Coffee Completes Sale of Gloria Jean's Coffees Domestic Franchise Operations". Istockanalyst.com. Retrieved 2012-08-11. 
  8. ^ Brett Cole (21 December 2013). "Singapore firm picks up Gloria Jean's". 
  9. ^ "Retail Food Group acquires Gloria Jean's to create monster coffee company". Sydney Morning Herald. 24 October 2014. Retrieved 26 October 2014. 
  10. ^ Franchise FAQ.
  11. ^ a b "10 years of Jeans for Genes!". Gloriajeanscoffees.com. Retrieved 2012-08-11. 
  12. ^ With Heart
  13. ^ Sean McAllister (25 November 2004). "Fairtrade Foundation or Rainforest Alliance. Who is the fairest? | Life and style". London: The Guardian. Retrieved 2012-11-07. 
  14. ^ Rolfe, John (21 October 2009). "Gloria Jeans, Starbucks coffee concoctions packed with sugar, fat". The Daily Telegraph. 
  15. ^ "Gloria Jeans: Drink Menu Nutrition and Ingredient Information". Gloria Jeans. Jan 2012. Retrieved 2 August 2012. 
  16. ^ Pollard, Ruth (19 April 2010). "Coffee giant embroiled in bitter battle over beans". The Sydney Morning Herald. 
  17. ^ Western Export Services Inc v Jireh International Pty Ltd [2011] HCA 45 (28 October 2011), High Court, retrieved 3 August 2012 
  18. ^ "Submission 4512 to the Legal and Constitutional Affairs Legislation Committee, Concerning the Marriage Equality Amendment Bill 2010". APH Senate Legal and Constitutional Affairs Legislation Committee. 4 May 2012. Retrieved 11 August 2012. 
  19. ^ "Marriage_Act_1961_(Australia)#Marriage_Amendment_Act_2004". APH. 16 August 2004. Retrieved 11 August 2012. 
  20. ^ "Same-sex marriage". 10 February 2012. Retrieved 15 August 2012. 
  21. ^ "ACL backs gay Nazi claim | Star Online". Starobserver.com.au. 15 July 2011. Retrieved 2012-11-07. 
  22. ^ Gray, Stephen. "Australian Christian Lobby director likens equal marriage campaign to Nazi propaganda". PinkNews.co.uk. Retrieved 2012-11-07. 
  23. ^ "Gloria Jeans boycott "despicable" says ACL on". Samesame.com.au. Retrieved 2012-08-11. 
  24. ^ "Gloria Jean's leaves bitter taste | Star Online". Starobserver.com.au. 12 June 2012. Retrieved 2012-08-11. 
  25. ^ "Headspace withdraws support for RU OK? Day | Star Online". Starobserver.com.au. 15 June 2012. Retrieved 2012-08-11. 
  26. ^ "Australian Electoral Commission Financial Disclosure Guide for Donors to Political Parties – page 6". AEC. Retrieved 11 August 2012. 
  27. ^ "Gloria Jeans: "We embrace equality and diversity" on". Samesame.com.au. Retrieved 2012-11-07. 
  28. ^ http://www.abc.net.au/local/stories/2012/06/13/3524390.htm?site=brisbane  Missing or empty |title= (help)
  29. ^ "Gifts – Annual Returns". Periodicdisclosures.aec.gov.au. 28 June 2012. Retrieved 2012-08-11. 

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