Good Friday Appeal
From Wikipedia, the free encyclopedia
The Good Friday Appeal is a fundraising activity on behalf of the Royal Children's Hospital, in Melbourne, Australia.
In 2008, the appeal raised $12,482,380 and in 2007, $11,788,970. In 2009 the appeal raised over $13,862,734 (AUD) which was an exceptional effort, given the financial crisis and the setbacks Victoria experienced during the 2009 Bushfires in February only two months before.[1]
Currently, three media organisations 3AW, Seven Melbourne and The Herald and Weekly Times Herald Sun continue to be supporters of the appeal, giving editorial space and endorsement.
[edit] History
The Appeal started in 1931 when groups of journalists from the The Herald and Weekly Times Ltd organised a sporting carnival in aid of the Royal Children’s Hospital.[2] In 1942, Sir Keith Murdoch as Managing Director and Editor of The Herald agreed that The Herald and radio station 3DB (now MIX101.1) should broadcast an all day appeal on Good Friday. In 1957, Seven Network joined the appeal and began the first day-long telethon, which is now held at Melbourne’s Etihad Stadium.
