Kentucky leads the all time rivalry with 14 wins to Louisville's 12, although Louisville leads the modern series 12 to 8. Louisville currently has a three game winning streak in the series. From 1994 to 2006 the annual matchup was always played in the opening weekend of the college football season. In 2007 the game was moved to the third game of the season when played in Lexington but remained the first game when played in Louisville. Starting in 2014, which marks Louisville's inaugural season in the Atlantic Coast Conference, the Governor's Cup will be the last game of the regular season for both teams to coincide with several other ACC-SEC same-state rivalries.
The 2010 game was the inaugural year for the award. The award is given to the Most Valuable Player on the winning team by the Louisville Sports Commission. It is named for Howard Schnellenberger, who played under Bear Bryant for Kentucky and coached at Louisville.